Google Nest Wifi vs Linksys:Which is more popular?
In September 2026, Linksys had more branded searches than Google Nest Wifi among Wi-Fi extender brands worldwide. Linksys had about 6,400 branded searches, while Google Nest Wifi had 1,300. Linksys made up 2.1% of all Wi-Fi extender brand searches we track, and Google Nest Wifi accounted for 0.43%. When we asked ChatGPT and Google AI Overviews about Wi-Fi extender brands, Linksys appeared in one of the five answers and Google Nest Wifi in none.
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Top Wi-Fi extender brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Linksys was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Google Nest Wifi did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TP-Link5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
NETGEAR4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ASUS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
D-Link1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Linksys1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
eero0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ubiquiti0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Google Nest Wifi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about Wi-Fi extender brands
5 answers
Asked ChatGPT
“Which wi-fi extender brand should I buy?”
Asked ChatGPT
“What are the best wi-fi extender brands?”
Asked ChatGPT
“What's the best wi-fi extender brand for better home coverage?”
Searched Google, AI Overview
“wifi extender”
Searched Google, AI Overview
“mesh wifi extender”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Google Nest Wifi or Linksys more popular in search?
This chart shows how often people search Google for Google Nest Wifi and Linksys by name. Each line represents a brand's share of searches for all eight Wi-Fi extender brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Linksys, Google Nest Wifi. The figures are in the table below the chart.
View monthly share of searches table
| Month | TP-Link | NETGEAR | eero | D-Link | Linksys | ASUS | Ubiquiti | Google Nest Wifi |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 62% | 19.4% | 10.8% | 2.5% | 2.6% | 1.8% | 0.44% | 0.41% |
| Nov 2025 | 66.1% | 15.7% | 10.4% | 2.4% | 2.4% | 2% | 0.44% | 0.4% |
| Dec 2025 | 66.3% | 15.6% | 10.3% | 2.3% | 2.5% | 2% | 0.39% | 0.58% |
| Jan 2026 | 68.1% | 15.6% | 8.7% | 2.4% | 2.5% | 1.8% | 0.4% | 0.5% |
| Feb 2026 | 68.3% | 15.4% | 8.8% | 2.4% | 2.4% | 1.8% | 0.43% | 0.48% |
| Mar 2026 | 68.2% | 14.5% | 9.6% | 2.6% | 2.3% | 1.9% | 0.44% | 0.45% |
| Apr 2026 | 68.1% | 14.9% | 9.9% | 2.3% | 2.3% | 1.7% | 0.44% | 0.46% |
| May 2026 | 64.9% | 15.1% | 12.3% | 2.3% | 2.4% | 2% | 0.48% | 0.47% |
| Jun 2026 | 66.8% | 14.3% | 11.5% | 2.5% | 2.2% | 1.9% | 0.47% | 0.44% |
| Jul 2026 | 66.9% | 15.2% | 10.5% | 2.3% | 2.5% | 1.7% | 0.45% | 0.4% |
| Aug 2026 | 65.5% | 15% | 12.2% | 2.3% | 2% | 2% | 0.44% | 0.49% |
| Sep 2026 | 65.5% | 13.8% | 13.4% | 2.5% | 2.1% | 1.9% | 0.44% | 0.43% |
Linksys and Google Nest Wifi sell other things too, so only their searches that name this product count here, like “linksys wifi extender”.
How has the Google Nest Wifi and Linksys comparison changed over the last 12 months?
3 findings
- Linksys was ahead of Google Nest Wifi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Google Nest Wifi’s share of searches among Wi-Fi extender brands worldwide moved from 0.41% to 0.43%, and its estimated monthly branded searches held steady at 1.3K.
- Across the 12 months ending September 2026, Linksys’ share of searches among Wi-Fi extender brands worldwide moved from 2.6% to 2.1%, and its estimated monthly branded searches moved from 8.2K to 6.4K.
How did search popularity change for Wi-Fi extender brands worldwide in September 2026?
2 changes
In September 2026, Google Nest Wifi fell from 7th to 8th among Wi-Fi extender brands worldwide.
Estimated monthly branded searches for Linksys worldwide fell 22% over 12 measured months, from 8.2K to 6.4K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Google Nest Wifi’s and Linksys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Google Nest Wifi
1 branded search term
- google nest wifi extender
Linksys
2 branded search terms
- linksys range extender
- linksys wifi extender
Other head-to-heads among Wi-Fi extender brands
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