How popular isZoom in search?
In September 2026, there were an estimated 830 branded searches for Zoom worldwide which held steady over the last 12 months. Zoom holds <0.01% estimated Share of Search among video meeting platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Google Meet73.7%
Microsoft Teams23.5%
Webex2.7%
Zoom<0.01%
Whereby<0.01%
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Where does Zoom compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Video meeting platforms | 4th of 5 | <0.01% | Shown below |
| Video conferencing platforms | 6th of 6 | <0.01% | Show ranking |
| Video conferencing tools | 4th of 5 | <0.01% | Show ranking |
| Collaboration platforms | 6th of 6 | <0.01% | Show ranking |
| Unified communications platforms | 5th of 5 | 0.01% | Show ranking |
Which video meeting platforms compete with Zoom?
Share of Search by month for Google Meet, Microsoft Teams, Webex, Zoom. The figures are in the table below the chart.
View monthly share of search table
| Month | Google Meet | Microsoft Teams | Webex | Zoom | Whereby |
|---|---|---|---|---|---|
| Oct 2025 | 72.4% | 24.3% | 3.3% | <0.01% | <0.01% |
| Nov 2025 | 69.3% | 26.9% | 3.8% | <0.01% | <0.01% |
| Dec 2025 | 76.5% | 20% | 3.5% | <0.01% | <0.01% |
| Jan 2026 | 72.8% | 23.3% | 4% | <0.01% | <0.01% |
| Feb 2026 | 73.3% | 23.4% | 3.3% | <0.01% | <0.01% |
| Mar 2026 | 73.3% | 23.4% | 3.3% | <0.01% | <0.01% |
| Apr 2026 | 76.5% | 20% | 3.5% | <0.01% | <0.01% |
| May 2026 | 75.8% | 20.8% | 3.4% | <0.01% | <0.01% |
| Jun 2026 | 76.6% | 20% | 3.4% | <0.01% | <0.01% |
| Jul 2026 | 76.6% | 20% | 3.5% | <0.01% | <0.01% |
| Aug 2026 | 76.2% | 20.9% | 2.9% | <0.01% | <0.01% |
| Sep 2026 | 73.7% | 23.5% | 2.7% | <0.01% | <0.01% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.7% | 16.8M | +21.5% | -2.5 points | |
| 2, held 2nd | 23.5% | 5.4M | +41.5% | +2.6 points | |
| 3, held 3rd | 2.7% | 619K | +19.1% | -0.1 points | |
| 4, held 4th | <0.01% | 790 | -13.2% | 0 points | |
| 5, held 5th | <0.01% | 90 | -10% | 0 points |
73.7%
Held 1st. 16.8M estimated branded searches, +21.5% vs prior month. Share -2.5 points.
23.5%
Held 2nd. 5.4M estimated branded searches, +41.5% vs prior month. Share +2.6 points.
3.
Webex2.7%
Held 3rd. 619K estimated branded searches, +19.1% vs prior month. Share -0.1 points.
4.
Zoom<0.01%
Held 4th. 790 estimated branded searches, -13.2% vs prior month. Share 0 points.
5.
Whereby<0.01%
Held 5th. 90 estimated branded searches, -10% vs prior month. Share 0 points.
Compare search popularity between Zoom and its closest rivals
How has branded search demand for Zoom changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Zoom worldwide held steady, from 800 to 830.
- Across the 12 months ending September 2026, Zoom’s estimated Share of Search among video meeting platforms worldwide held steady at <0.01%.
How did search popularity change for video meeting platforms worldwide in September 2026?
4 changes
In September 2026, Microsoft Teams gained estimated Share of Search among video meeting platforms worldwide, from 20.9% to 23.5%.
In September 2026, Google Meet lost estimated Share of Search among video meeting platforms worldwide, from 76.2% to 73.7%.
Estimated monthly branded searches for Webex worldwide fell 18.5% over 12 measured months, from 759K to 619K in September 2026.
Estimated monthly branded searches for Whereby worldwide fell 18.2% over 12 measured months, from 110 to 90 in September 2026.
How is Zoom measured?
Brandwave collects information about searches that people make online using Zoom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- video meeting zoom
- zoom unified communications
- zoom video meeting
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Is Zoom your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.