Brandwave

How popular isZoom in search?

In September 2026, there were an estimated 830 branded searches for Zoom worldwide which held steady over the last 12 months. Zoom holds <0.01% estimated Share of Search among video conferencing tools worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Google Meet80%
  2. Microsoft Teams19.7%
  3. Webex0.24%
  4. Zoom<0.01%
  5. Whereby0%
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Which video conferencing tools compete with Zoom?

Zoom against video conferencing tools worldwide, by month

Share of Search by month for Google Meet, Microsoft Teams, Zoom. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle MeetMicrosoft TeamsWebexZoomWhereby
Oct 202580%19.7%0.29%<0.01%0%
Nov 202576.6%23%0.34%<0.01%0%
Dec 202583%16.7%0.3%<0.01%0%
Jan 202680%19.7%0.29%<0.01%0%
Feb 202680%19.7%0.29%<0.01%0%
Mar 202680%19.7%0.29%<0.01%0%
Apr 202683%16.7%0.3%<0.01%0%
May 202683%16.7%0.3%<0.01%0%
Jun 202683%16.7%0.3%<0.01%0%
Jul 202683%16.7%0.3%<0.01%0%
Aug 202683%16.7%0.3%<0.01%0%
Sep 202680%19.7%0.24%<0.01%0%
  1. Held 1st. 16.6M estimated branded searches, +22.1% vs prior month. Share -2.9 points.

  2. Held 2nd. 4.1M estimated branded searches, +49.3% vs prior month. Share +3 points.

  3. 3.Webex

    0.24%

    Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Zoom

    <0.01%

    Held 4th. 70 estimated branded searches, +133.3% vs prior month. Share 0 points.

  5. Held 5th. 0 estimated branded searches, — vs prior month. Share 0 points.

Compare search popularity between Zoom and its closest rivals

How has branded search demand for Zoom changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Zoom worldwide held steady, from 800 to 830.
  • Across the 12 months ending September 2026, Zoom’s estimated Share of Search among video conferencing tools worldwide held steady at <0.01%.

How did search popularity change for video conferencing tools worldwide in September 2026?

  1. In September 2026, Microsoft Teams gained estimated Share of Search among video conferencing tools worldwide, from 16.7% to 19.7%.

  2. In September 2026, Google Meet lost estimated Share of Search among video conferencing tools worldwide, from 83% to 80%.

  3. Estimated monthly branded searches for Zoom worldwide rose 75% over 12 measured months, from 40 to 70 in September 2026.

  4. Estimated monthly branded searches for Webex worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

Where does Zoom compete?

Zoom is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Video meeting platforms4th of 5<0.01%Show ranking
Video conferencing platforms6th of 6<0.01%Show ranking
Video conferencing tools4th of 5<0.01%Shown above
Collaboration platforms6th of 6<0.01%Show ranking
Unified communications platforms5th of 50.01%Show ranking

How is Zoom measured?

Brandwave collects information about searches that people make online using Zoom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • video meeting zoom
  • zoom unified communications
  • zoom video meeting

Do you work for Zoom? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Zoom your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.