How popular isxMatters in search?
In August 2026, there were an estimated 5.4K branded searches for xMatters worldwide which is down 18.2% over the last 11 months. xMatters holds 5.6% estimated Share of Search among alerting platforms worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
PagerDuty69.5%
Opsgenie15.2%
incident.io7%
xMatters5.6%- AlertOps1.6%
- Splunk On-Call1%
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Where does xMatters compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Alerting platforms | 4th of 6 | 5.6% | Shown below |
| On-call management platforms | 4th of 5 | 5.7% | Show ranking |
Which alerting platforms compete with xMatters?
Share of Search by month for PagerDuty, Opsgenie, incident.io, xMatters. The figures are in the table below the chart.
View monthly share of search table
| Month | PagerDuty | Opsgenie | incident.io | xMatters | AlertOps | Splunk On-Call |
|---|---|---|---|---|---|---|
| Oct 2025 | 61.2% | 21.1% | 9.5% | 5.1% | 1.9% | 1.2% |
| Nov 2025 | 66.8% | 19% | 5.7% | 5.7% | 1.6% | 1.1% |
| Dec 2025 | 63.2% | 21.8% | 6.6% | 5.3% | 1.9% | 1.3% |
| Jan 2026 | 62.5% | 21.7% | 6.5% | 6.5% | 1.9% | 0.98% |
| Feb 2026 | 67.7% | 19.4% | 5.9% | 4.7% | 1.4% | 0.88% |
| Mar 2026 | 66.3% | 18.7% | 6.9% | 5.6% | 1.3% | 1.1% |
| Apr 2026 | 68.7% | 15.9% | 7.3% | 5.8% | 1.4% | 0.88% |
| May 2026 | 70.6% | 16.2% | 6% | 4.8% | 1.4% | 0.9% |
| Jun 2026 | 69.6% | 16% | 7.3% | 4.8% | 1.4% | 0.88% |
| Jul 2026 | 69.9% | 15.9% | 7.2% | 4.7% | 1.4% | 0.88% |
| Aug 2026 | 69.5% | 15.2% | 7% | 5.6% | 1.6% | 1% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.5% | 67.5K | -15.3% | -0.3 points | |
| 2, held 2nd | 15.2% | 14.8K | -18.2% | -0.6 points | |
| 3, held 3rd | 7% | 6.8K | -18.1% | -0.3 points | |
| 4, held 4th | 5.6% | 5.4K | 0% | +0.8 points | |
| 5, held 5th | 1.6% | 1.6K | 0% | +0.2 points | |
| 6, held 6th | 1% | 1K | 0% | +0.2 points |
69.5%
Held 1st. 67.5K estimated branded searches, -15.3% vs prior month. Share -0.3 points.
2.
Opsgenie15.2%
Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.6 points.
7%
Held 3rd. 6.8K estimated branded searches, -18.1% vs prior month. Share -0.3 points.
4.
xMatters5.6%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.8 points.
5.AlertOps
1.6%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share +0.2 points.
1%
Held 6th. 1K estimated branded searches, 0% vs prior month. Share +0.2 points.
Compare search popularity between xMatters and its closest rivals
How has branded search demand for xMatters changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for xMatters worldwide fell from 6.6K to 5.4K.
- Across the 11 months ending August 2026, xMatters’ estimated Share of Search among alerting platforms worldwide peaked at 6.5% in January 2026 and was lowest at 4.7% in February 2026.
How did search popularity change for alerting platforms worldwide in August 2026?
6 changes

In August 2026, xMatters gained estimated Share of Search among alerting platforms worldwide, from 4.7% to 5.6%.

In August 2026, Opsgenie lost estimated Share of Search among alerting platforms worldwide, from 15.9% to 15.2%.

Estimated monthly branded searches for incident.io worldwide fell 44.5% over 11 measured months, from 12.2K to 6.8K in August 2026.
Estimated monthly branded searches for Splunk On-Call worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.
Estimated monthly branded searches for AlertOps worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.
Estimated monthly branded searches for PagerDuty worldwide fell 14.4% over 11 measured months, from 78.8K to 67.5K in August 2026.
How is xMatters measured?
Brandwave collects information about searches that people make online using xMatters’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- xmatters
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Is xMatters your brand?
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