Brandwave

How popular isxMatters in search?

In August 2026, there were an estimated 5.4K branded searches for xMatters worldwide which is down 18.2% over the last 11 months. xMatters holds 5.6% estimated Share of Search among alerting platforms worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. PagerDuty69.5%
  2. Opsgenie15.2%
  3. incident.io7%
  4. xMatters5.6%
  5. AlertOps1.6%
  6. Splunk On-Call1%
xMatters website (opens in a new tab)

Follow xMatters and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Where does xMatters compete?

xMatters is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Alerting platforms4th of 65.6%Shown below
On-call management platforms4th of 55.7%Show ranking

Which alerting platforms compete with xMatters?

xMatters against alerting platforms worldwide, by month

Share of Search by month for PagerDuty, Opsgenie, incident.io, xMatters. The figures are in the table below the chart.

View monthly share of search table
MonthPagerDutyOpsgenieincident.ioxMattersAlertOpsSplunk On-Call
Oct 202561.2%21.1%9.5%5.1%1.9%1.2%
Nov 202566.8%19%5.7%5.7%1.6%1.1%
Dec 202563.2%21.8%6.6%5.3%1.9%1.3%
Jan 202662.5%21.7%6.5%6.5%1.9%0.98%
Feb 202667.7%19.4%5.9%4.7%1.4%0.88%
Mar 202666.3%18.7%6.9%5.6%1.3%1.1%
Apr 202668.7%15.9%7.3%5.8%1.4%0.88%
May 202670.6%16.2%6%4.8%1.4%0.9%
Jun 202669.6%16%7.3%4.8%1.4%0.88%
Jul 202669.9%15.9%7.2%4.7%1.4%0.88%
Aug 202669.5%15.2%7%5.6%1.6%1%
Sep 2026——————
  1. 1.PagerDuty

    69.5%

    Held 1st. 67.5K estimated branded searches, -15.3% vs prior month. Share -0.3 points.

  2. 2.Opsgenie

    15.2%

    Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  3. Held 3rd. 6.8K estimated branded searches, -18.1% vs prior month. Share -0.3 points.

  4. 4.xMatters

    5.6%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share +0.8 points.

  5. 5.AlertOps

    1.6%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. Held 6th. 1K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between xMatters and its closest rivals

How has branded search demand for xMatters changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for xMatters worldwide fell from 6.6K to 5.4K.
  • Across the 11 months ending August 2026, xMatters’ estimated Share of Search among alerting platforms worldwide peaked at 6.5% in January 2026 and was lowest at 4.7% in February 2026.

How did search popularity change for alerting platforms worldwide in August 2026?

  1. In August 2026, xMatters gained estimated Share of Search among alerting platforms worldwide, from 4.7% to 5.6%.

  2. In August 2026, Opsgenie lost estimated Share of Search among alerting platforms worldwide, from 15.9% to 15.2%.

  3. Estimated monthly branded searches for incident.io worldwide fell 44.5% over 11 measured months, from 12.2K to 6.8K in August 2026.

  4. Estimated monthly branded searches for Splunk On-Call worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.

  5. Estimated monthly branded searches for AlertOps worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

  6. Estimated monthly branded searches for PagerDuty worldwide fell 14.4% over 11 measured months, from 78.8K to 67.5K in August 2026.

How is xMatters measured?

Brandwave collects information about searches that people make online using xMatters’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • xmatters

Do you work for xMatters? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is xMatters your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.