incident.io vs xMatters:Which is more popular by branded search?
In August 2026, incident.io had more branded searches than xMatters among alerting platforms worldwide. incident.io was estimated to have 6.8K branded searches compared to xMatters’ 5.4K, and held a 7% Share of Search versus xMatters’ 5.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, incident.io or xMatters?
Compare the alerting platforms engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for incident.io, xMatters. The figures are in the table below the chart.
View monthly share of search table
| Month | PagerDuty | Opsgenie | incident.io | xMatters | AlertOps | Splunk On-Call |
|---|---|---|---|---|---|---|
| Oct 2025 | 61.2% | 21.1% | 9.5% | 5.1% | 1.9% | 1.2% |
| Nov 2025 | 66.8% | 19% | 5.7% | 5.7% | 1.6% | 1.1% |
| Dec 2025 | 63.2% | 21.8% | 6.6% | 5.3% | 1.9% | 1.3% |
| Jan 2026 | 62.5% | 21.7% | 6.5% | 6.5% | 1.9% | 0.98% |
| Feb 2026 | 67.7% | 19.4% | 5.9% | 4.7% | 1.4% | 0.88% |
| Mar 2026 | 66.3% | 18.7% | 6.9% | 5.6% | 1.3% | 1.1% |
| Apr 2026 | 68.7% | 15.9% | 7.3% | 5.8% | 1.4% | 0.88% |
| May 2026 | 70.6% | 16.2% | 6% | 4.8% | 1.4% | 0.9% |
| Jun 2026 | 69.6% | 16% | 7.3% | 4.8% | 1.4% | 0.88% |
| Jul 2026 | 69.9% | 15.9% | 7.2% | 4.7% | 1.4% | 0.88% |
| Aug 2026 | 69.5% | 15.2% | 7% | 5.6% | 1.6% | 1% |
| Sep 2026 | — | — | — | — | — | — |
How has the incident.io and xMatters comparison changed over the last 12 months?
3 findings
- incident.io was ahead of xMatters in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, incident.io’s estimated Share of Search among alerting platforms worldwide moved from 9.5% to 7%, and its estimated monthly branded searches moved from 12.2K to 6.8K.
- Across the 11 months ending August 2026, xMatters’ estimated Share of Search among alerting platforms worldwide moved from 5.1% to 5.6%, and its estimated monthly branded searches moved from 6.6K to 5.4K.
How did search popularity change for alerting platforms worldwide in August 2026?
2 changes
In August 2026, xMatters gained estimated Share of Search among alerting platforms worldwide, from 4.7% to 5.6%.
Estimated monthly branded searches for incident.io worldwide fell 44.5% over 11 measured months, from 12.2K to 6.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using incident.io’s and xMatters’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
incident.io
3 branded search terms
- incident io
- incident.io
- incident.io app
xMatters
1 branded search term
- xmatters
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