How popular isWaterford in search?
In September 2026, there were an estimated 246K branded searches for Waterford worldwide which held steady over the last 12 months. Waterford holds 81.4% estimated Share of Search among beer glasses brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which beer glasses brands compete with Waterford?
Share of Search by month for Waterford, Riedel, Libbey. The figures are in the table below the chart.
View monthly share of search table
| Month | Waterford | Riedel | Libbey |
|---|---|---|---|
| Oct 2025 | 78.2% | 19.2% | 2.6% |
| Nov 2025 | 75.3% | 22.7% | 2% |
| Dec 2025 | 71% | 26.1% | 2.9% |
| Jan 2026 | 74.6% | 22.4% | 3% |
| Feb 2026 | 77.7% | 19.1% | 3.1% |
| Mar 2026 | 81% | 16.3% | 2.7% |
| Apr 2026 | 78.6% | 19.3% | 2.1% |
| May 2026 | 78.2% | 19.2% | 2.6% |
| Jun 2026 | 81% | 16.3% | 2.7% |
| Jul 2026 | 81% | 16.3% | 2.7% |
| Aug 2026 | 81.4% | 16.4% | 2.2% |
| Sep 2026 | 81.4% | 16.4% | 2.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 81.4% | 246K | -18.3% | 0 points | |
| 2, held 2nd | 16.4% | 49.5K | -18.2% | 0 points | |
| 3, held 3rd | 2.2% | 6.6K | -18.5% | 0 points |
Compare search popularity between Waterford and its closest rivals
Every comparison with Waterford
5 comparisons
How has branded search demand for Waterford changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Waterford worldwide held steady at 246K.
- Across the 12 months ending September 2026, Waterford’s estimated Share of Search among beer glasses brands worldwide increased from 78.2% to 81.4%.
- Across the 12 months ending September 2026, Waterford’s estimated Share of Search among beer glasses brands worldwide peaked at 81.4% in August 2026 and was lowest at 71% in December 2025.
How did search popularity change for beer glasses brands worldwide in September 2026?
2 changes
Where does Waterford compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Champagne flutes brands | 2nd of 3 | 5.6% | Show ranking |
| Glassware brands | 1st of 4 | 79.3% | Show ranking |
| Beer glasses brands | 1st of 3 | 81.4% | Shown above |
How is Waterford measured?
Brandwave collects information about searches that people make online using Waterford’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- waterford
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Is Waterford your brand?
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