How popular isUltimate Ears in search?
In August 2026, there were an estimated 104K branded searches for Ultimate Ears worldwide which held steady over the last 11 months. Ultimate Ears holds 3.2% estimated Share of Search among portable speaker brands worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Follow Ultimate Ears and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which portable speaker brands compete with Ultimate Ears?
Share of Search by month for Bose, Sonos, Soundcore, Marshall, Ultimate Ears. The figures are in the table below the chart.
View monthly share of search table
| Month | Bose | Sonos | Soundcore | Marshall | Ultimate Ears |
|---|---|---|---|---|---|
| Oct 2025 | 35.2% | 28.9% | 18.2% | 14.3% | 3.4% |
| Nov 2025 | 40.3% | 30.5% | 15.3% | 10.7% | 3.2% |
| Dec 2025 | 40.6% | 27.6% | 16.8% | 11.5% | 3.4% |
| Jan 2026 | 34% | 29.4% | 18.5% | 14.6% | 3.5% |
| Feb 2026 | 33.8% | 29% | 21.6% | 12.2% | 3.4% |
| Mar 2026 | 31.6% | 31.6% | 20% | 13.2% | 3.6% |
| Apr 2026 | 33% | 28.4% | 20.9% | 13.8% | 3.9% |
| May 2026 | 31.9% | 30% | 22.2% | 12.4% | 3.5% |
| Jun 2026 | 32.3% | 26.2% | 23.1% | 14.9% | 3.6% |
| Jul 2026 | 32.6% | 26% | 20.1% | 17.8% | 3.6% |
| Aug 2026 | 32.8% | 26.9% | 21% | 16.1% | 3.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.8% | 1.1M | +13.2% | +0.2 points | |
| 2, held 2nd | 26.9% | 877K | +16.3% | +0.9 points | |
| 3, held 3rd | 21% | 683K | +17.2% | +0.9 points | |
| 4, held 4th | 16.1% | 525K | +2% | -1.6 points | |
| 5, held 5th | 3.2% | 104K | 0% | -0.4 points |
1.
Bose32.8%
held 1st · 1.1M estimated branded searches · +13.2% vs prior month · +0.2 points
2.
Sonos26.9%
held 2nd · 877K estimated branded searches · +16.3% vs prior month · +0.9 points
21%
held 3rd · 683K estimated branded searches · +17.2% vs prior month · +0.9 points
4.
Marshall16.1%
held 4th · 525K estimated branded searches · +2% vs prior month · -1.6 points
3.2%
held 5th · 104K estimated branded searches · 0% vs prior month · -0.4 points
Compare search popularity between Ultimate Ears and its closest rivals
How has branded search demand for Ultimate Ears changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Ultimate Ears worldwide held steady at 104K.
- Across the 11 months ending August 2026, Ultimate Ears’ estimated Share of Search among portable speaker brands worldwide held steady, from 3.4% to 3.2%.
How did search popularity change for portable speaker brands worldwide in August 2026?
4 changes

In August 2026, Sonos gained estimated Share of Search among portable speaker brands worldwide, from 26% to 26.9%.

In August 2026, Soundcore gained estimated Share of Search among portable speaker brands worldwide, from 20.1% to 21%.

In August 2026, Marshall lost estimated Share of Search among portable speaker brands worldwide, from 17.8% to 16.1%.

Bose’s estimated Share of Search among portable speaker brands worldwide has gained ground for 3 months in a row, from 31.9% to 32.8% in August 2026.
How is Ultimate Ears measured?
Brandwave collects information about searches that people make online using Ultimate Ears’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- bluetooth speaker ultimate ears
- speaker ultimate ears
- ue boom
- ultimate ears
- ultimateears
- ultimateears com
Who owns Ultimate Ears?
Ultimate Ears is owned by
Logitech. Brandwave also tracks Logitech, owned by the same company, worldwide.
Do you work for Ultimate Ears? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Ultimate Ears your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.
