Sony vs Ultimate Ears:Which is more popular by branded search?
In August 2026, Sony had more branded searches than Ultimate Ears among party speaker brands worldwide. Sony was estimated to have 2.7M branded searches compared to Ultimate Ears’ 104K, and held a 34.2% Share of Search versus Ultimate Ears’ 1.3%. These are worldwide searches for English-language branded terms.
Follow Sony vs Ultimate Ears and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Sony or Ultimate Ears?
Compare the party speaker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sony, Ultimate Ears. The figures are in the table below the chart.
View monthly share of search table
| Month | Sony | JBL | Anker | Bose | LG | Ultimate Ears |
|---|---|---|---|---|---|---|
| Oct 2025 | 30.4% | 30.4% | 16.3% | 14.5% | 7.1% | 1.4% |
| Nov 2025 | 28.4% | 34.8% | 12.9% | 17.9% | 4.6% | 1.4% |
| Dec 2025 | 28.9% | 35.3% | 12.3% | 17.4% | 4.6% | 1.5% |
| Jan 2026 | 32.7% | 32.7% | 15% | 12.1% | 6.2% | 1.2% |
| Feb 2026 | 34.3% | 28.1% | 15.6% | 12.8% | 7.9% | 1.3% |
| Mar 2026 | 31.9% | 26.1% | 19.4% | 12.5% | 8.7% | 1.4% |
| Apr 2026 | 28.9% | 35.4% | 17.4% | 11.3% | 5.6% | 1.3% |
| May 2026 | 30.7% | 30.7% | 18.4% | 12.9% | 5.9% | 1.4% |
| Jun 2026 | 30.7% | 30.7% | 18.5% | 12.8% | 5.9% | 1.4% |
| Jul 2026 | 35.3% | 28.9% | 16.7% | 12.2% | 5.6% | 1.3% |
| Aug 2026 | 34.2% | 27.9% | 16.9% | 13.3% | 6.4% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Sony and Ultimate Ears comparison changed over the last 12 months?
3 findings
- Sony was ahead of Ultimate Ears in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Sony’s estimated Share of Search among party speaker brands worldwide moved from 30.4% to 34.2%, and its estimated monthly branded searches moved from 2.2M to 2.7M.
- Across the 11 months ending August 2026, Ultimate Ears’ estimated Share of Search among party speaker brands worldwide moved from 1.4% to 1.3%, and its estimated monthly branded searches held steady at 104K.
How did search popularity change for party speaker brands worldwide in August 2026?
1 change
In August 2026, Sony lost estimated Share of Search among party speaker brands worldwide, from 35.3% to 34.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Sony’s and Ultimate Ears’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sony
1 branded search term
- sony
Ultimate Ears
6 branded search terms
- bluetooth speaker ultimate ears
- speaker ultimate ears
- ue boom
- ultimate ears
- ultimateears
- ultimateears com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.