How popular isKlipsch in search?
In September 2026, people searched for Klipsch by name about 110,000 times worldwide, about the same as the previous year. These searches made up 1.9% of all global speaker brand searches, placing Klipsch sixth out of nine brands. These are worldwide searches for English-language branded terms.
JBL75.3%
Sonos11.6%
Bang & Olufsen5.2%
Bowers & Wilkins2.8%
KEF2.5%
Klipsch1.9%
Ultimate Ears0.57%
Bose0.03%
Marshall0.03%
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Which speaker brands compete with Klipsch?
Share of searches by month for JBL, Sonos, Bang & Olufsen, Bowers & Wilkins, KEF, Klipsch. The figures are in the table below the chart.
View monthly share of searches table
| Month | JBL | Sonos | Bang & Olufsen | Bowers & Wilkins | KEF | Klipsch | Ultimate Ears | Bose | Marshall |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.9% | 12.2% | 5.4% | 3.6% | 3% | 2% | 0.73% | 0.04% | 0.03% |
| Nov 2025 | 74% | 12.9% | 4.8% | 3.2% | 2.3% | 2.1% | 0.64% | 0.04% | 0.02% |
| Dec 2025 | 77.6% | 10.4% | 3.8% | 3.1% | 2.2% | 2.1% | 0.63% | 0.04% | 0.02% |
| Jan 2026 | 75.6% | 10.5% | 4.7% | 3.1% | 2.7% | 2.6% | 0.63% | 0.03% | 0.03% |
| Feb 2026 | 73.2% | 11.8% | 5.3% | 3.5% | 3.1% | 2.4% | 0.71% | 0.03% | 0.03% |
| Mar 2026 | 72.1% | 13.6% | 5% | 3.3% | 2.9% | 2.2% | 0.82% | 0.03% | 0.03% |
| Apr 2026 | 79.5% | 9% | 4% | 2.7% | 2.2% | 1.8% | 0.66% | 0.03% | 0.02% |
| May 2026 | 75.2% | 11.3% | 5.1% | 3.4% | 2.4% | 1.9% | 0.68% | 0.03% | 0.02% |
| Jun 2026 | 78.2% | 9.3% | 4.2% | 3.4% | 2.3% | 1.9% | 0.69% | 0.03% | 0.02% |
| Jul 2026 | 78.6% | 9.4% | 4.2% | 2.8% | 2.4% | 1.9% | 0.69% | 0.03% | 0.03% |
| Aug 2026 | 76.7% | 10.7% | 4.8% | 2.6% | 2.4% | 2.1% | 0.64% | 0.03% | 0.03% |
| Sep 2026 | 75.3% | 11.6% | 5.2% | 2.8% | 2.5% | 1.9% | 0.57% | 0.03% | 0.03% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.3% | 4.4M | -9.7% | -1.4 points | |
| 2, held 2nd | 11.6% | 673K | 0% | +0.9 points | |
| 3, held 3rd | 5.2% | 301K | 0% | +0.4 points | |
| 4, held 4th | 2.8% | 165K | 0% | +0.2 points | |
| 5, held 5th | 2.5% | 143K | -4.9% | +0.1 points | |
| 6, held 6th | 1.9% | 110K | -18.5% | -0.2 points | |
| 7, held 7th | 0.57% | 33.1K | -18.3% | -0.1 points | |
| 8, held 8th | 0.03% | 1.9K | 0% | 0 points | |
| 9, held 9th | 0.03% | 1.6K | 0% | 0 points |
1.
JBL75.3%
Held 1st. 4.4M estimated branded searches, -9.7% vs prior month. Share -1.4 points.
2.
Sonos11.6%
Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.9 points.
5.2%
Held 3rd. 301K estimated branded searches, 0% vs prior month. Share +0.4 points.
2.8%
Held 4th. 165K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.
KEF2.5%
Held 5th. 143K estimated branded searches, -4.9% vs prior month. Share +0.1 points.
6.
Klipsch1.9%
Held 6th. 110K estimated branded searches, -18.5% vs prior month. Share -0.2 points.
0.57%
Held 7th. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.1 points.
8.
Bose0.03%
Held 8th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
9.
Marshall0.03%
Held 9th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Klipsch and its closest rivals
Every comparison with Klipsch
16 comparisons
How has branded search demand for Klipsch changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Klipsch worldwide held steady at 110K.
- Across the 12 months ending September 2026, Klipsch’s share of searches among speaker brands worldwide held steady, from 2% to 1.9%.
How did search popularity change for speaker brands worldwide in September 2026?
6 changes

In September 2026, Sonos gained share of searches among speaker brands worldwide, from 10.7% to 11.6%.

In September 2026, JBL lost share of searches among speaker brands worldwide, from 76.7% to 75.3%.

Bang & Olufsen’s share of searches among speaker brands worldwide has gained ground for 3 months in a row, from 4.2% to 5.2% in September 2026.

Estimated monthly branded searches for Bose worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

Estimated monthly branded searches for Ultimate Ears worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

Estimated monthly branded searches for Bowers & Wilkins worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.
How are Klipsch’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Klipsch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- klipsch
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Where does Klipsch compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Surround sound system brands | 6th of 10 | 1.2% | Show ranking |
| Home cinema brands | 6th of 12 | 1.3% | Show ranking |
| Speaker brands | 6th of 9 | 1.9% | Shown above |

Is Klipsch your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.