Brandwave

How popular isKlipsch in search?

In September 2026, people searched for Klipsch by name about 110,000 times worldwide, about the same as the previous year. These searches made up 1.9% of all global speaker brand searches, placing Klipsch sixth out of nine brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. JBL75.3%
  2. Sonos11.6%
  3. Bang & Olufsen5.2%
  4. Bowers & Wilkins2.8%
  5. KEF2.5%
  6. Klipsch1.9%
  7. Ultimate Ears0.57%
  8. Bose0.03%
  9. Marshall0.03%
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Which speaker brands compete with Klipsch?

Klipsch against speaker brands worldwide, by month

Share of searches by month for JBL, Sonos, Bang & Olufsen, Bowers & Wilkins, KEF, Klipsch. The figures are in the table below the chart.

View monthly share of searches table
MonthJBLSonosBang & OlufsenBowers & WilkinsKEFKlipschUltimate EarsBoseMarshall
Oct 202572.9%12.2%5.4%3.6%3%2%0.73%0.04%0.03%
Nov 202574%12.9%4.8%3.2%2.3%2.1%0.64%0.04%0.02%
Dec 202577.6%10.4%3.8%3.1%2.2%2.1%0.63%0.04%0.02%
Jan 202675.6%10.5%4.7%3.1%2.7%2.6%0.63%0.03%0.03%
Feb 202673.2%11.8%5.3%3.5%3.1%2.4%0.71%0.03%0.03%
Mar 202672.1%13.6%5%3.3%2.9%2.2%0.82%0.03%0.03%
Apr 202679.5%9%4%2.7%2.2%1.8%0.66%0.03%0.02%
May 202675.2%11.3%5.1%3.4%2.4%1.9%0.68%0.03%0.02%
Jun 202678.2%9.3%4.2%3.4%2.3%1.9%0.69%0.03%0.02%
Jul 202678.6%9.4%4.2%2.8%2.4%1.9%0.69%0.03%0.03%
Aug 202676.7%10.7%4.8%2.6%2.4%2.1%0.64%0.03%0.03%
Sep 202675.3%11.6%5.2%2.8%2.5%1.9%0.57%0.03%0.03%
  1. 1.JBL

    75.3%

    Held 1st. 4.4M estimated branded searches, -9.7% vs prior month. Share -1.4 points.

  2. 2.Sonos

    11.6%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.9 points.

  3. Held 3rd. 301K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. Held 4th. 165K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.KEF

    2.5%

    Held 5th. 143K estimated branded searches, -4.9% vs prior month. Share +0.1 points.

  6. 6.Klipsch

    1.9%

    Held 6th. 110K estimated branded searches, -18.5% vs prior month. Share -0.2 points.

  7. Held 7th. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.1 points.

  8. 8.Bose

    0.03%

    Held 8th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Marshall

    0.03%

    Held 9th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Klipsch and its closest rivals

Every comparison with Klipsch

16 comparisons

How has branded search demand for Klipsch changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Klipsch worldwide held steady at 110K.
  • Across the 12 months ending September 2026, Klipsch’s share of searches among speaker brands worldwide held steady, from 2% to 1.9%.

How did search popularity change for speaker brands worldwide in September 2026?

6 changes
  1. In September 2026, Sonos gained share of searches among speaker brands worldwide, from 10.7% to 11.6%.

  2. In September 2026, JBL lost share of searches among speaker brands worldwide, from 76.7% to 75.3%.

  3. Bang & Olufsen’s share of searches among speaker brands worldwide has gained ground for 3 months in a row, from 4.2% to 5.2% in September 2026.

  4. Estimated monthly branded searches for Bose worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

  5. Estimated monthly branded searches for Ultimate Ears worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

  6. Estimated monthly branded searches for Bowers & Wilkins worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are Klipsch’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Klipsch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • klipsch

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How the Brand Demand Index is measured

Where does Klipsch compete?

Klipsch is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Surround sound system brands6th of 101.2%Show ranking
Home cinema brands6th of 121.3%Show ranking
Speaker brands6th of 91.9%Shown above
Creator with pink hair and a pink jacket

Is Klipsch your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.