Brandwave

How popular isTYR in search?

In September 2026, there were an estimated 2.4K branded searches for TYR worldwide which held steady over the last 12 months. TYR holds <0.01% estimated Share of Search among swim Goggles brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Nike89.2%
  2. Smart6.7%
  3. Barracuda2.5%
  4. Speedo1.6%
  5. TYR<0.01%
TYR website (opens in a new tab)

Follow TYR and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which swim Goggles brands compete with TYR?

TYR against swim Goggles brands worldwide, by month

Share of Search by month for Nike, Smart, Barracuda, TYR. The figures are in the table below the chart.

View monthly share of search table
MonthNikeSmartBarracudaSpeedoTYR
Oct 202589.2%6.5%2.5%1.8%<0.01%
Nov 202592.2%4.7%1.8%1.3%<0.01%
Dec 202591%5.4%2%1.5%<0.01%
Jan 202690.5%5.7%2.1%1.6%<0.01%
Feb 202688.9%6.7%2.5%1.9%<0.01%
Mar 202690.8%5.5%2.1%1.6%0.01%
Apr 202688.5%6.6%3%1.9%<0.01%
May 202688.2%6.6%3%2.2%0.01%
Jun 202688%6.6%3%2.3%0.01%
Jul 202688.6%5.4%3.7%2.3%0.01%
Aug 202688.1%6.5%3.6%1.9%0.01%
Sep 202689.2%6.7%2.5%1.6%<0.01%

  1. 1.Nike

    89.2%

    Held 1st. 24.3M estimated branded searches, -2.4% vs prior month. Share +1.1 points.

  2. 2.Smart

    6.7%

    Held 2nd. 1.8M estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Barracuda

    2.5%

    Held 3rd. 688K estimated branded searches, -32.2% vs prior month. Share -1.1 points.

  4. 4.Speedo

    1.6%

    Held 4th. 429K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

  5. 5.TYR

    <0.01%

    Held 5th. 2.4K estimated branded searches, -17.2% vs prior month. Share 0 points.

Compare search popularity between TYR and its closest rivals

Every comparison with TYR

How has branded search demand for TYR changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for TYR worldwide held steady at 2.4K.
  • Across the 12 months ending September 2026, TYR’s estimated Share of Search among swim Goggles brands worldwide held steady at <0.01%.

How did search popularity change for swim Goggles brands worldwide in September 2026?

  1. In September 2026, Nike gained estimated Share of Search among swim Goggles brands worldwide, from 88.1% to 89.2%.

  2. In September 2026, Barracuda lost estimated Share of Search among swim Goggles brands worldwide, from 3.6% to 2.5%.

  3. Speedo’s estimated Share of Search among swim Goggles brands worldwide has lost ground for 3 months in a row, from 2.3% to 1.6% in September 2026.

Where does TYR compete?

TYR is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Swim Goggles brands5th of 5<0.01%Shown above
Swim cap brands6th of 6<0.01%Show ranking
Swimming goggles6th of 6<0.01%Show ranking
Swim fins5th of 60.14%Show ranking
Short Fins brands4th of 40.14%Show ranking

How is TYR measured?

Brandwave collects information about searches that people make online using TYR’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • tyr swim

Do you work for TYR? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is TYR your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free