Brandwave

How popular isTYR in search?

In September 2026, there were an estimated 2.4K branded searches for TYR worldwide which held steady over the last 12 months. TYR holds 0.44% estimated Share of Search among short fins brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Speedo78.9%
  2. Arena14.6%
  3. Cressi6.1%
  4. TYR0.44%
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Which short fins brands compete with TYR?

TYR against short fins brands worldwide, by month

Share of Search by month for Speedo, Arena, Cressi, TYR. The figures are in the table below the chart.

View monthly share of search table
MonthSpeedoArenaCressiTYR
Oct 202582.5%12.7%4.4%0.39%
Nov 202582%13.2%4.4%0.47%
Dec 202584.1%11%4.5%0.4%
Jan 202682.8%12.4%4.3%0.46%
Feb 202684%12.1%3.6%0.38%
Mar 202682.3%12.9%4.3%0.57%
Apr 202683.4%11.9%4.3%0.38%
May 202684%11.1%4.5%0.39%
Jun 202682.6%10.7%6.4%0.37%
Jul 202682%11.2%6.3%0.37%
Aug 202679.8%12.2%7.5%0.44%
Sep 202678.9%14.6%6.1%0.44%

  1. 1.Speedo

    78.9%

    Held 1st. 429K estimated branded searches, -18.2% vs prior month. Share -1 points.

  2. 2.Arena

    14.6%

    Held 2nd. 79.4K estimated branded searches, -0.87% vs prior month. Share +2.4 points.

  3. 3.Cressi

    6.1%

    Held 3rd. 33.1K estimated branded searches, -33.1% vs prior month. Share -1.4 points.

  4. 4.TYR

    0.44%

    Held 4th. 2.4K estimated branded searches, -17.2% vs prior month. Share 0 points.

Compare search popularity between TYR and its closest rivals

Every comparison with TYR

How has branded search demand for TYR changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for TYR worldwide held steady at 2.4K.
  • Across the 12 months ending September 2026, TYR’s estimated Share of Search among short fins brands worldwide held steady, from 0.39% to 0.44%.

How did search popularity change for short fins brands worldwide in September 2026?

  1. In September 2026, Arena gained estimated Share of Search among short fins brands worldwide, from 12.2% to 14.6%.

  2. In September 2026, Cressi lost estimated Share of Search among short fins brands worldwide, from 7.5% to 6.1%.

  3. In September 2026, Speedo lost estimated Share of Search among short fins brands worldwide, from 79.8% to 78.9%.

Where does TYR compete?

TYR is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Swim fins5th of 60.44%Show ranking
Swim cap brands5th of 50.44%Show ranking
Swimming goggles5th of 50.44%Show ranking
Short fins brands4th of 40.44%Shown above

How is TYR measured?

Brandwave collects information about searches that people make online using TYR’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • tyr swim

Do you work for TYR? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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