Brandwave

How popular isTYR in search?

In August 2026, there were an estimated 5.8K branded searches for TYR worldwide which is up 20.8% over the last 11 months. TYR holds 0.03% estimated Share of Search among swim cap brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Nike97.7%
  2. Speedo2.2%
  3. Zoggs0.09%
  4. Aqua Sphere0.05%
  5. TYR0.03%
  6. Arena<0.01%
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Which swim cap brands compete with TYR?

TYR against swim cap brands worldwide, by month

Share of Search by month for Nike, Speedo, TYR. The figures are in the table below the chart.

View monthly share of search table
MonthNikeSpeedoZoggsAqua SphereTYRArena
Oct 202597.7%2.2%0.09%0.04%0.02%<0.01%
Nov 202598.4%1.5%0.06%0.03%0.02%<0.01%
Dec 202598.1%1.8%0.06%0.03%0.02%<0.01%
Jan 202698.1%1.8%0.07%0.03%0.02%<0.01%
Feb 202697.7%2.2%0.07%0.03%0.02%<0.01%
Mar 202698.1%1.8%0.06%0.03%0.03%<0.01%
Apr 202697.7%2.2%0.07%0.04%0.02%<0.01%
May 202697.2%2.6%0.09%0.05%0.03%<0.01%
Jun 202697.2%2.6%0.09%0.05%0.03%<0.01%
Jul 202697.2%2.6%0.09%0.06%0.03%<0.01%
Aug 202697.7%2.2%0.09%0.05%0.03%<0.01%
Sep 2026——————
  1. 1.Nike

    97.7%

    Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share +0.5 points.

  2. 2.Speedo

    2.2%

    Held 2nd. 450K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  3. 3.Zoggs

    0.09%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Aqua Sphere

    0.05%

    Held 4th. 9.9K estimated branded searches, -18.2% vs prior month. Share 0 points.

  5. 5.TYR

    0.03%

    Held 5th. 5.8K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Arena

    <0.01%

    Held 6th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between TYR and its closest rivals

How has branded search demand for TYR changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for TYR worldwide rose from 4.8K to 5.8K.
  • Across the 11 months ending August 2026, TYR’s estimated Share of Search among swim cap brands worldwide held steady, from 0.02% to 0.03%.

How did search popularity change for swim cap brands worldwide in August 2026?

  1. Estimated monthly branded searches for Aqua Sphere worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026.

  2. Estimated monthly branded searches for TYR worldwide rose 20.8% over 11 measured months, from 4.8K to 5.8K in August 2026.

  3. Estimated monthly branded searches for Arena worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

Where does TYR compete?

TYR is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Swim cap brands5th of 60.03%Shown above
Swimming goggles5th of 60.03%Show ranking
Swim fins4th of 61.2%Show ranking

How is TYR measured?

Brandwave collects information about searches that people make online using TYR’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • tyr swim
  • tyr swimming

Do you work for TYR? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is TYR your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.