Brandwave

Cressi vs TYR:Which is searched more?

In September 2026, Cressi had more branded searches than TYR among short fins brands worldwide. Cressi was estimated to have 33.1K branded searches compared to TYR’s 2.4K, and held a 7.1% Share of Search versus TYR’s 0.52%. These are worldwide searches for English-language branded terms.

Share of Search among short fins brands worldwide in September 2026Which is more popular in search, Cressi or TYR?
Cressi7.1%33.1K searches
vs
TYR0.52%2.4K searches

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Which is more popular in search, Cressi or TYR?

Compare the short fins brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cressi and TYR among short fins brands worldwide, by month

Share of Search by month for Cressi, TYR. The figures are in the table below the chart.

View monthly share of search table
MonthSpeedoCressiTYRArena
Oct 202594.3%5%0.44%0.3%
Nov 202594.1%5%0.53%0.35%
Dec 202594.3%5%0.44%0.24%
Jan 202694.3%4.9%0.52%0.29%
Feb 202695.2%4%0.44%0.29%
Mar 202694.2%4.9%0.65%0.29%
Apr 202694.4%4.9%0.43%0.23%
May 202694.3%5%0.44%0.24%
Jun 202692.2%7.1%0.42%0.23%
Jul 202692.2%7.1%0.42%0.23%
Aug 202690.7%8.6%0.5%0.23%
Sep 202692%7.1%0.52%0.34%

How has the Cressi and TYR comparison changed over the last 12 months?

  • Cressi was ahead of TYR in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cressi’s estimated Share of Search among short fins brands worldwide moved from 5% to 7.1%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
  • Across the 12 months ending September 2026, TYR’s estimated Share of Search among short fins brands worldwide moved from 0.44% to 0.52%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for short fins brands worldwide in September 2026?

  1. In September 2026, Cressi lost estimated Share of Search among short fins brands worldwide, from 8.6% to 7.1%.

Other head-to-heads among short fins brands

How each brand is measured

Brandwave collects information about searches that people make online using Cressi’s and TYR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cressi

1 branded search term

  • cressi

TYR

1 branded search term

  • tyr swim

How the Brand Demand Index is measured

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