How popular isSubmagic in search?
In August 2026, there were an estimated 74K branded searches for Submagic worldwide which held steady over the last 11 months. Submagic holds 8.2% estimated Share of Search among short video generators worldwide and is ranked 3rd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which short video generators compete with Submagic?
Share of Search by month for Opus Clip, Klap, Submagic, Vizard. The figures are in the table below the chart.
View monthly share of search table
| Month | Opus Clip | Klap | Submagic | Vizard |
|---|---|---|---|---|
| Oct 2025 | 76.3% | 8.4% | 8.4% | 6.9% |
| Nov 2025 | 77.5% | 7% | 8.5% | 7% |
| Dec 2025 | 76.3% | 8.4% | 8.4% | 6.9% |
| Jan 2026 | 78.5% | 7.1% | 8.6% | 5.8% |
| Feb 2026 | 77% | 6.9% | 10.4% | 5.7% |
| Mar 2026 | 77% | 6.9% | 10.4% | 5.7% |
| Apr 2026 | 77% | 6.9% | 10.4% | 5.7% |
| May 2026 | 74.9% | 6.7% | 10.1% | 8.2% |
| Jun 2026 | 74.4% | 6.7% | 12.2% | 6.7% |
| Jul 2026 | 78.5% | 7.1% | 8.6% | 5.8% |
| Aug 2026 | 74.9% | 10.1% | 8.2% | 6.7% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 74.9% | 673K | -18.2% | -3.6 points | |
| 2, moved from 3rd to 2nd | 10.1% | 90.5K | +22.3% | +3 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 8.2% | 74K | -18.2% | -0.4 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 6.7% | 60.5K | 0% | +1 points |
74.9%
Held 1st. 673K estimated branded searches, -18.2% vs prior month. Share -3.6 points.
2.
Klap
10.1%
Moved from 3rd to 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share +3 points.
3.
Submagic8.2%
Moved from 2nd to 3rd. 74K estimated branded searches, -18.2% vs prior month. Share -0.4 points.
4.
Vizard6.7%
Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share +1 points.
Compare search popularity between Submagic and its closest rivals
How has branded search demand for Submagic changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Submagic worldwide held steady at 74K.
- Across the 11 months ending August 2026, Submagic’s estimated Share of Search among short video generators worldwide peaked at 12.2% in June 2026 and was lowest at 8.2% in August 2026.
How did search popularity change for short video generators worldwide in August 2026?
3 changes
In August 2026, Klap overtook Submagic to rank 2nd among short video generators worldwide, at 10.1%.
In August 2026, Vizard gained estimated Share of Search among short video generators worldwide, from 5.8% to 6.7%.
In August 2026, Opus Clip lost estimated Share of Search among short video generators worldwide, from 78.5% to 74.9%.
How is Submagic measured?
Brandwave collects information about searches that people make online using Submagic’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- submagic
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