Brandwave

How popular isSCARPA in search?

In September 2026, there were an estimated 12.1K branded searches for SCARPA worldwide which is up 22.2% over the last 12 months. SCARPA holds 1.4% estimated Share of Search among walking boot brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Merrell77.6%
  2. Salomon14.1%
  3. Meindl6.9%
  4. SCARPA1.4%
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Which walking boot brands compete with SCARPA?

SCARPA against walking boot brands worldwide, by month

Share of Search by month for Merrell, Salomon, Meindl, SCARPA. The figures are in the table below the chart.

View monthly share of search table
MonthMerrellSalomonMeindlSCARPA
Oct 202579.2%10.8%8.9%1.2%
Nov 202581.6%9.5%7.8%1%
Dec 202580.8%10.5%7.5%1.2%
Jan 202676.7%11.7%10.2%1.4%
Feb 202678.5%11.8%8.4%1.4%
Mar 202680.2%11.8%6.9%1.1%
Apr 202681.4%11.6%5.8%1.2%
May 202681%12.3%5.6%1.1%
Jun 202682%12.8%4.2%1%
Jul 202678.4%14.6%5.6%1.4%
Aug 202677.9%15.2%5.6%1.4%
Sep 202677.6%14.1%6.9%1.4%

  1. 1.Merrell

    77.6%

    Held 1st. 680K estimated branded searches, -1.3% vs prior month. Share -0.2 points.

  2. 2.Salomon

    14.1%

    Held 2nd. 123K estimated branded searches, -8.1% vs prior month. Share -1.1 points.

  3. 3.Meindl

    6.9%

    Held 3rd. 60.5K estimated branded searches, +22.2% vs prior month. Share +1.3 points.

  4. 4.SCARPA

    1.4%

    Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between SCARPA and its closest rivals

Every comparison with SCARPA

How has branded search demand for SCARPA changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for SCARPA worldwide rose from 9.9K to 12.1K.
  • Across the 12 months ending September 2026, SCARPA’s estimated Share of Search among walking boot brands worldwide held steady, from 1.2% to 1.4%.

How did search popularity change for walking boot brands worldwide in September 2026?

  1. In September 2026, Meindl gained estimated Share of Search among walking boot brands worldwide, from 5.6% to 6.9%.

  2. In September 2026, Salomon lost estimated Share of Search among walking boot brands worldwide, from 15.2% to 14.1%.

  3. Merrell’s estimated Share of Search among walking boot brands worldwide has lost ground for 3 months in a row, from 82% to 77.6% in September 2026.

  4. Estimated monthly branded searches for SCARPA worldwide rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026.

Where does SCARPA compete?

SCARPA is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hiking boots6th of 60.83%Show ranking
Hiking footwear brands6th of 60.96%Show ranking
Walking boot brands4th of 41.4%Shown above
Climbing shoes brands3rd of 31.6%Show ranking

How is SCARPA measured?

Brandwave collects information about searches that people make online using SCARPA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hiking boots scarpa

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How the Brand Demand Index is measured

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