Brandwave

LOWA vs SCARPA:Which is more popular by branded search?

In August 2026, LOWA had more branded searches than SCARPA among hiking footwear brands worldwide. LOWA was estimated to have 39.7K branded searches compared to SCARPA’s 12.4K, and held a 4.4% Share of Search versus SCARPA’s 1.4%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among hiking footwear brands worldwide in August 2026Which is more popular in search, LOWA or SCARPA?
LOWA4.4%39.7K searches
vs
SCARPA1.4%12.4K searches

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Which is more popular in search, LOWA or SCARPA?

Compare brands that offer footwear for hiking. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

LOWA and SCARPA among hiking footwear brands worldwide, by month

Share of Search by month for LOWA, SCARPA. The figures are in the table below the chart.

View monthly share of search table
MonthMerrellSalomonLOWAKEENSCARPA
Oct 202580.4%11.3%4%3%1.2%
Nov 202582.1%9.9%4.2%2.7%1.1%
Dec 202580.5%11.4%4%2.9%1.3%
Jan 202678%13.1%4.6%2.9%1.4%
Feb 202678.5%12.1%4.5%3.5%1.4%
Mar 202679.8%12%4%3.1%1.1%
Apr 202679.9%11.7%3.7%3.4%1.2%
May 202678.8%12.8%3.7%3.6%1.1%
Jun 202679.7%13.1%2.9%3.3%1%
Jul 202676.3%14.4%3.7%4.1%1.4%
Aug 202675.6%15%4.4%3.6%1.4%
Sep 2026—————

How has the LOWA and SCARPA comparison changed over the last 12 months?

  • LOWA was ahead of SCARPA in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, LOWA’s estimated Share of Search among hiking footwear brands worldwide moved from 4% to 4.4%, and its estimated monthly branded searches moved from 32.5K to 39.7K.
  • Across the 11 months ending August 2026, SCARPA’s estimated Share of Search among hiking footwear brands worldwide moved from 1.2% to 1.4%, and its estimated monthly branded searches moved from 10.2K to 12.4K.

How did search popularity change for hiking footwear brands worldwide in August 2026?

  1. In August 2026, LOWA overtook KEEN to rank 3rd among hiking footwear brands worldwide, at 4.4%.

  2. Estimated monthly branded searches for SCARPA worldwide rose 20.9% over 11 measured months, from 10.2K to 12.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using LOWA’s and SCARPA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LOWA

3 branded search terms

  • hiking boots lowa
  • lowa renegade
  • lowaboots com

SCARPA

2 branded search terms

  • hiking boots scarpa
  • scarpa com

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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