How popular isRoland in search?
In September 2026, there were an estimated 32.4K branded searches for Roland worldwide which is down 13.3% over the last 12 months. Roland holds 10.7% estimated Share of Search among drum brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which drum brands compete with Roland?
Share of Search by month for Alesis, Pearl, Tama, Ludwig, Roland. The figures are in the table below the chart.
View monthly share of search table
| Month | Alesis | Pearl | Tama | Ludwig | Roland |
|---|---|---|---|---|---|
| Oct 2025 | 28.1% | 28.1% | 18.8% | 12.5% | 12.5% |
| Nov 2025 | 29.8% | 24.4% | 16.3% | 16.3% | 13.3% |
| Dec 2025 | 33.8% | 22.6% | 18.5% | 15.1% | 10.1% |
| Jan 2026 | 27.9% | 27.9% | 18.7% | 15.3% | 10.2% |
| Feb 2026 | 27.9% | 27.9% | 18.7% | 15.3% | 10.2% |
| Mar 2026 | 27.3% | 27.3% | 18.2% | 14.9% | 12.2% |
| Apr 2026 | 29.4% | 24.1% | 19.7% | 16.1% | 10.7% |
| May 2026 | 29.4% | 24.1% | 19.7% | 16.1% | 10.7% |
| Jun 2026 | 27% | 33% | 18% | 12.1% | 9.9% |
| Jul 2026 | 21.2% | 47.4% | 14.2% | 9.5% | 7.8% |
| Aug 2026 | 22.7% | 41.5% | 15.2% | 12.4% | 8.3% |
| Sep 2026 | 29.4% | 24.1% | 19.7% | 16.1% | 10.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 29.4% | 27.1K | 0% | +6.7 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 24.1% | 22.2K | -55.2% | -17.4 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 19.7% | 18.1K | 0% | +4.5 points | |
| 4, held 4th | 16.1% | 14.8K | 0% | +3.7 points | |
| 5, held 5th | 10.7% | 9.9K | 0% | +2.5 points |
1.
Alesis
29.4%
Moved from 2nd to 1st. 27.1K estimated branded searches, 0% vs prior month. Share +6.7 points.
2.
Pearl24.1%
Moved from 1st to 2nd. 22.2K estimated branded searches, -55.2% vs prior month. Share -17.4 points.
3.
Tama
19.7%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +4.5 points.
4.
Ludwig
16.1%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share +3.7 points.
5.
Roland10.7%
Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share +2.5 points.
Compare search popularity between Roland and its closest rivals
Every comparison with Roland
32 comparisons
- Akai vs Roland
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- Roland vs Stagg
- Roland vs Yamaha
- Roland vs Yamaha Pianos
- Nord vs Roland
- Hercules Stands vs Roland
- Alesis vs Roland
- Ludwig vs Roland
- Pearl vs Roland
- Roland vs Tama
- Kawai vs Roland
- Ernie Ball vs Roland
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How has branded search demand for Roland changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Roland worldwide fell from 37.4K to 32.4K.
- Across the 12 months ending September 2026, Roland’s estimated Share of Search among drum brands worldwide decreased from 12.5% to 10.7%.
- Across the 12 months ending September 2026, Roland’s estimated Share of Search among drum brands worldwide peaked at 13.3% in November 2025 and was lowest at 7.8% in July 2026.
How did search popularity change for drum brands worldwide in September 2026?
5 changes
In September 2026, Alesis overtook Pearl to become the leader among drum brands worldwide, with 29.4% estimated Share of Search.
In September 2026, Tama gained estimated Share of Search among drum brands worldwide, from 15.2% to 19.7%.
In September 2026, Ludwig gained estimated Share of Search among drum brands worldwide, from 12.4% to 16.1%.

In September 2026, Roland gained estimated Share of Search among drum brands worldwide, from 8.3% to 10.7%.

In September 2026, Pearl lost estimated Share of Search among drum brands worldwide, from 41.5% to 24.1%.
Where does Roland compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Digital pianos | 3rd of 5 | 0.53% | Show ranking |
| Guitar cable brands | 6th of 6 | 0.01% | Show ranking |
| Plotter printer brands | 4th of 4 | <0.01% | Show ranking |
| Keyboards and synths | 6th of 6 | 4.4% | Show ranking |
| MIDI keyboards | 6th of 6 | 4.8% | Show ranking |
| Synthesizer brands | 4th of 4 | 6.9% | Show ranking |
| Digital piano and keyboard brands | 3rd of 4 | 10.8% | Show ranking |
| Piano bench brands | 3rd of 6 | 10.9% | Show ranking |
| Drum brands | 5th of 5 | 10.7% | Shown above |
| Drum stool brands | 7th of 7 | 0.08% | Show ranking |
| Piano stool brands | 1st of 3 | 47.9% | Show ranking |
| Hand drum brands | 3rd of 3 | 0.51% | Show ranking |
How is Roland measured?
Brandwave collects information about searches that people make online using Roland’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- roland drum
- roland drum stool
- roland guitar cable
- roland hand drum
- roland keyboard
- roland plotter printer
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