Brandwave

How popular isRoland in search?

In September 2026, there were an estimated 32.4K branded searches for Roland worldwide which is down 13.3% over the last 12 months. Roland holds 10.7% estimated Share of Search among drum brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Alesis29.4%
  2. Pearl24.1%
  3. Tama19.7%
  4. Ludwig16.1%
  5. Roland10.7%
Roland website (opens in a new tab)

Follow Roland and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which drum brands compete with Roland?

Roland against drum brands worldwide, by month

Share of Search by month for Alesis, Pearl, Tama, Ludwig, Roland. The figures are in the table below the chart.

View monthly share of search table
MonthAlesisPearlTamaLudwigRoland
Oct 202528.1%28.1%18.8%12.5%12.5%
Nov 202529.8%24.4%16.3%16.3%13.3%
Dec 202533.8%22.6%18.5%15.1%10.1%
Jan 202627.9%27.9%18.7%15.3%10.2%
Feb 202627.9%27.9%18.7%15.3%10.2%
Mar 202627.3%27.3%18.2%14.9%12.2%
Apr 202629.4%24.1%19.7%16.1%10.7%
May 202629.4%24.1%19.7%16.1%10.7%
Jun 202627%33%18%12.1%9.9%
Jul 202621.2%47.4%14.2%9.5%7.8%
Aug 202622.7%41.5%15.2%12.4%8.3%
Sep 202629.4%24.1%19.7%16.1%10.7%
  1. 1.Alesis

    29.4%

    Moved from 2nd to 1st. 27.1K estimated branded searches, 0% vs prior month. Share +6.7 points.

  2. 2.Pearl

    24.1%

    Moved from 1st to 2nd. 22.2K estimated branded searches, -55.2% vs prior month. Share -17.4 points.

  3. 3.Tama

    19.7%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +4.5 points.

  4. 4.Ludwig

    16.1%

    Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share +3.7 points.

  5. 5.Roland

    10.7%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share +2.5 points.

Compare search popularity between Roland and its closest rivals

How has branded search demand for Roland changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Roland worldwide fell from 37.4K to 32.4K.
  • Across the 12 months ending September 2026, Roland’s estimated Share of Search among drum brands worldwide decreased from 12.5% to 10.7%.
  • Across the 12 months ending September 2026, Roland’s estimated Share of Search among drum brands worldwide peaked at 13.3% in November 2025 and was lowest at 7.8% in July 2026.

How did search popularity change for drum brands worldwide in September 2026?

  1. In September 2026, Alesis overtook Pearl to become the leader among drum brands worldwide, with 29.4% estimated Share of Search.

  2. In September 2026, Tama gained estimated Share of Search among drum brands worldwide, from 15.2% to 19.7%.

  3. In September 2026, Ludwig gained estimated Share of Search among drum brands worldwide, from 12.4% to 16.1%.

  4. In September 2026, Roland gained estimated Share of Search among drum brands worldwide, from 8.3% to 10.7%.

  5. In September 2026, Pearl lost estimated Share of Search among drum brands worldwide, from 41.5% to 24.1%.

Where does Roland compete?

Roland is ranked in 12 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Digital pianos3rd of 50.53%Show ranking
Guitar cable brands6th of 60.01%Show ranking
Plotter printer brands4th of 4<0.01%Show ranking
Keyboards and synths6th of 64.4%Show ranking
MIDI keyboards6th of 64.8%Show ranking
Synthesizer brands4th of 46.9%Show ranking
Digital piano and keyboard brands3rd of 410.8%Show ranking
Piano bench brands3rd of 610.9%Show ranking
Drum brands5th of 510.7%Shown above
Drum stool brands7th of 70.08%Show ranking
Piano stool brands1st of 347.9%Show ranking
Hand drum brands3rd of 30.51%Show ranking

How is Roland measured?

Brandwave collects information about searches that people make online using Roland’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • roland drum
  • roland drum stool
  • roland guitar cable
  • roland hand drum
  • roland keyboard
  • roland plotter printer

Do you work for Roland? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Roland your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.