Brandwave

Drum brands:Which are searched most?

In September 2026, Alesis was the most searched among drum brands worldwide, with an estimated 27.1K branded searches and 26% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Alesis26%
  2. Pearl21.3%
  3. Roland21.3%
  4. Tama17.3%
  5. Ludwig14.2%

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Share of SearchLeaderboard

Compare the drum kit brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among drum brands worldwide, by month

Share of Search by month for Alesis, Pearl, Roland, Tama, Ludwig. The figures are in the table below the chart.

View monthly share of search table
MonthAlesisPearlRolandTamaLudwig
Oct 202526.4%26.4%17.7%17.7%11.8%
Nov 202527.9%22.8%18.7%15.3%15.3%
Dec 202531.1%20.8%17.1%17.1%13.9%
Jan 202625.7%25.7%17.2%17.2%14.1%
Feb 202625.8%25.8%17.2%17.2%14.1%
Mar 202625.8%25.8%17.2%17.2%14.1%
Apr 202627%22.1%18%18%14.8%
May 202627%22.1%18%18%14.8%
Jun 202625%30.5%16.7%16.7%11.2%
Jul 202619.9%44.5%13.3%13.3%8.9%
Aug 202620.6%37.6%16.9%13.7%11.2%
Sep 202626%21.3%21.3%17.3%14.2%

This month’s ranking, September 2026

  1. 1.Alesis

    26%

    Moved from 2nd to 1st. 27.1K estimated branded searches, 0% vs prior month. Share +5.4 points.

  2. 2.Pearl

    21.3%

    Moved from 1st to 2nd. 22.2K estimated branded searches, -55.2% vs prior month. Share -16.3 points.

  3. 3.Roland

    21.3%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share +4.4 points.

  4. 4.Tama

    17.3%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share +3.6 points.

  5. 5.Ludwig

    14.2%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share +2.9 points.

Compare search popularity between leading brands

Which brand is most popular in search among drum brands worldwide?

In September 2026, Alesis was the most searched among drum brands worldwide, with an estimated 27.1K branded searches and 26% estimated Share of Search within this set. Pearl is in 2nd place, 4.7 percentage points behind at 21.3% Share of Search.

Global drum brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Alesis26.4% → 26%31.1%Dec 202519.9%Jul 20261st
Pearl26.4% → 21.3%44.5%Jul 202620.8%Dec 20252nd
Roland17.7% → 21.3%21.3%Sep 202613.3%Jul 20263rd
Tama17.7% → 17.3%18%Apr 202613.3%Jul 20264th
Ludwig11.8% → 14.2%15.3%Nov 20258.9%Jul 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Pearl’s estimated Share of Search among drum brands worldwide decreased from 26.4% to 21.3%.
  • Across the 12 months ending September 2026, Roland’s estimated Share of Search among drum brands worldwide increased from 17.7% to 21.3%.
  • Across the 12 months ending September 2026, Ludwig’s estimated Share of Search among drum brands worldwide increased from 11.8% to 14.2%.
  • Across the 12 months ending September 2026, Alesis’ estimated Share of Search among drum brands worldwide peaked at 31.1% in December 2025 and was lowest at 19.9% in July 2026.
  • Across the 12 months ending September 2026, Pearl’s estimated Share of Search among drum brands worldwide peaked at 44.5% in July 2026 and was lowest at 20.8% in December 2025.
  • Across the 12 months ending September 2026, Roland’s estimated Share of Search among drum brands worldwide peaked at 21.3% in September 2026 and was lowest at 13.3% in July 2026.
  • Across the 12 months ending September 2026, Tama’s estimated Share of Search among drum brands worldwide peaked at 18% in April 2026 and was lowest at 13.3% in July 2026.
  • Across the 12 months ending September 2026, Ludwig’s estimated Share of Search among drum brands worldwide peaked at 15.3% in November 2025 and was lowest at 8.9% in July 2026.
  • Across the 12 months ending September 2026, Alesis and Tama held steady: their estimated Share of Search among drum brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for drum brands worldwide in September 2026?

  1. In September 2026, Alesis overtook Pearl to become the leader among drum brands worldwide, with 26% estimated Share of Search.

  2. In September 2026, Roland gained estimated Share of Search among drum brands worldwide, from 16.9% to 21.3%.

  3. In September 2026, Tama gained estimated Share of Search among drum brands worldwide, from 13.7% to 17.3%.

  4. In September 2026, Ludwig gained estimated Share of Search among drum brands worldwide, from 11.2% to 14.2%.

  5. In September 2026, Pearl lost estimated Share of Search among drum brands worldwide, from 37.6% to 21.3%.

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