Brandwave

Midi keyboards:Which brands are most popular in search?

In August 2026, Akai was the most searched among midi keyboards worldwide, with an estimated 135K branded searches and 29.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Akai29.9%
  2. Native Instruments24.4%
  3. Arturia20.1%
  4. Novation13.4%
  5. M-Audio7.3%
  6. Roland4.9%

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Share of SearchLeaderboard

Compare the midi keyboards people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among midi keyboards worldwide, by month

Share of Search by month for Akai, Native Instruments, Arturia, Novation, M-Audio, Roland. The figures are in the table below the chart.

View monthly share of search table
MonthAkaiNative InstrumentsArturiaNovationM-AudioRoland
Oct 202528.6%28.6%19.1%12.8%7%3.8%
Nov 202524.7%30.1%24.7%11.1%6.1%3.3%
Dec 202525.9%31.5%21.2%11.6%6.4%3.5%
Jan 202623.2%42.2%15.4%10.4%5.7%3.1%
Feb 202625.2%30.8%20.6%13.8%6.2%3.4%
Mar 202630.4%24.9%20.3%13.6%7.5%3.3%
Apr 202630.8%25.2%20.6%13.8%6.2%3.4%
May 202630.2%30.2%16.6%13.6%6.1%3.3%
Jun 202629.7%24.2%19.9%16.3%6%4%
Jul 202629.7%24.2%19.9%16.3%6%4%
Aug 202629.9%24.4%20.1%13.4%7.3%4.9%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Akai

    29.9%

    Held 1st. 135K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. Held 2nd. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Arturia

    20.1%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Novation

    13.4%

    Held 4th. 60.5K estimated branded searches, -18.2% vs prior month. Share -2.9 points.

  5. 5.M-Audio

    7.3%

    Held 5th. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.4 points.

  6. 6.Roland

    4.9%

    Held 6th. 22.2K estimated branded searches, +22.7% vs prior month. Share +0.9 points.

Compare search popularity between leading brands

Which brand is most popular in search among midi keyboards worldwide?

In August 2026, Akai was the most searched among midi keyboards worldwide, with an estimated 135K branded searches and 29.9% estimated Share of Search within this set. Native Instruments is in 2nd place, 5.5 percentage points behind at 24.4% Share of Search.

Global midi keyboards, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Akai28.6% → 29.9%30.8%Apr 202623.2%Jan 20261st
Native Instruments28.6% → 24.4%42.2%Jan 202624.2%Jun 20262nd
Arturia19.1% → 20.1%24.7%Nov 202515.4%Jan 20263rd
Novation12.8% → 13.4%16.3%Jun 202610.4%Jan 20264th
M-Audio7% → 7.3%7.5%Mar 20265.7%Jan 20265th
Roland3.8% → 4.9%4.9%Aug 20263.1%Jan 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Akai’s estimated Share of Search among midi keyboards worldwide increased from 28.6% to 29.9%.
  • Across the 11 months ending August 2026, Native Instruments’ estimated Share of Search among midi keyboards worldwide decreased from 28.6% to 24.4%.
  • Across the 11 months ending August 2026, Arturia’s estimated Share of Search among midi keyboards worldwide increased from 19.1% to 20.1%.
  • Across the 11 months ending August 2026, Novation’s estimated Share of Search among midi keyboards worldwide increased from 12.8% to 13.4%.
  • Across the 11 months ending August 2026, Roland’s estimated Share of Search among midi keyboards worldwide increased from 3.8% to 4.9%.
  • Across the 11 months ending August 2026, Akai’s estimated Share of Search among midi keyboards worldwide peaked at 30.8% in April 2026 and was lowest at 23.2% in January 2026.
  • Across the 11 months ending August 2026, Native Instruments’ estimated Share of Search among midi keyboards worldwide peaked at 42.2% in January 2026 and was lowest at 24.2% in June 2026.
  • Across the 11 months ending August 2026, Arturia’s estimated Share of Search among midi keyboards worldwide peaked at 24.7% in November 2025 and was lowest at 15.4% in January 2026.
  • Across the 11 months ending August 2026, Novation’s estimated Share of Search among midi keyboards worldwide peaked at 16.3% in June 2026 and was lowest at 10.4% in January 2026.
  • Across the 11 months ending August 2026, M-Audio’s estimated Share of Search among midi keyboards worldwide peaked at 7.5% in March 2026 and was lowest at 5.7% in January 2026.
  • Across the 11 months ending August 2026, Roland’s estimated Share of Search among midi keyboards worldwide peaked at 4.9% in August 2026 and was lowest at 3.1% in January 2026.
  • Across the 11 months ending August 2026, M-Audio held steady: its estimated Share of Search among midi keyboards worldwide moved less than 0.5 percentage points.

How did search popularity change for midi keyboards worldwide in August 2026?

  1. In August 2026, M-Audio gained estimated Share of Search among midi keyboards worldwide, from 6% to 7.3%.

  2. In August 2026, Roland gained estimated Share of Search among midi keyboards worldwide, from 4% to 4.9%.

  3. In August 2026, Novation lost estimated Share of Search among midi keyboards worldwide, from 16.3% to 13.4%.

  4. Estimated monthly branded searches for Native Instruments worldwide fell 33.3% over 11 measured months, from 165K to 110K in August 2026.

  5. Estimated monthly branded searches for Akai worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.

  6. Estimated monthly branded searches for Arturia worldwide fell 17.7% over 11 measured months, from 110K to 90.5K in August 2026.

How the Brand Demand Index is measured

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