How popular isPetSafe in search?
In September 2026, there were an estimated 53.2K branded searches for PetSafe worldwide which held steady over the last 12 months. PetSafe holds 0.23% estimated Share of Search among bark collar brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which bark collar brands compete with PetSafe?
Share of Search by month for SportDOG, PetSafe. The figures are in the table below the chart.
View monthly share of search table
| Month | SportDOG | Dogtra | PetSafe |
|---|---|---|---|
| Oct 2025 | 97% | 2.6% | 0.42% |
| Nov 2025 | 96.5% | 3.2% | 0.34% |
| Dec 2025 | 95.7% | 3.9% | 0.41% |
| Jan 2026 | 97% | 2.6% | 0.35% |
| Feb 2026 | 96.9% | 2.6% | 0.52% |
| Mar 2026 | 96.9% | 2.6% | 0.52% |
| Apr 2026 | 97% | 2.6% | 0.35% |
| May 2026 | 97.5% | 2.1% | 0.34% |
| Jun 2026 | 98% | 1.8% | 0.24% |
| Jul 2026 | 98.4% | 1.5% | 0.19% |
| Aug 2026 | 98% | 1.8% | 0.19% |
| Sep 2026 | 98% | 1.8% | 0.23% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 98% | 823K | -17.7% | 0 points | |
| 2, held 2nd | 1.8% | 14.8K | -18.2% | 0 points | |
| 3, held 3rd | 0.23% | 1.9K | 0% | 0 points |
Compare search popularity between PetSafe and its closest rivals
How has branded search demand for PetSafe changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for PetSafe worldwide held steady, from 54K to 53.2K.
- Across the 12 months ending September 2026, PetSafe’s estimated Share of Search among bark collar brands worldwide held steady, from 0.42% to 0.23%.
How did search popularity change for bark collar brands worldwide in September 2026?
3 changes

Estimated monthly branded searches for SportDOG worldwide rose 22.3% over 12 measured months, from 673K to 823K in September 2026.

Estimated monthly branded searches for PetSafe worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

Estimated monthly branded searches for Dogtra worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
Where does PetSafe compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Dog trainers | 5th of 5 | <0.01% | Show ranking |
| Shock collar brands | 3rd of 3 | 0.15% | Show ranking |
| Bark collar brands | 3rd of 3 | 0.23% | Shown above |
| Smart pet feeder brands | 3rd of 6 | 14.6% | Show ranking |
| Cat fountains | 6th of 6 | 0.85% | Show ranking |
How is PetSafe measured?
Brandwave collects information about searches that people make online using PetSafe’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
12 branded search terms
- automatic feeder petsafe
- pet safe
- petsafe
- petsafe bark collar
- petsafe cat feeder
- petsafe cat fountain
- petsafe dog feeder
- petsafe dog trainer
- petsafe pet feeder
- petsafe shock collar
- petsafe smart feed
- petsafe smartfeed
Do you work for PetSafe? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is PetSafe your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.