Joyride Harness vs PetSafe:Which is more popular?
In September 2026, PetSafe had more branded searches than Joyride Harness among dog harnesses worldwide. PetSafe had about 19,700 branded searches, while Joyride Harness had 2,900. PetSafe made up 8.9% of all dog harness searches we track, and Joyride Harness accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about dog harnesses, PetSafe appeared in four of the five answers and Joyride Harness in none.
Who do people search for more?
PetSafe, about 7 searches for every 1 for Joyride Harness
Who does AI mention more?
PetSafe, mentioned in 4 of 5 answers, Joyride Harness in 0
Who does AI recommend more?
PetSafe, the only one of the two named
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Top dog harnesses in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, PetSafe was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Joyride Harness did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
2 Hounds Design5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ruffwear4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PetSafe4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Kurgo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Halti0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Julius-K90 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KONG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Puppia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rabbitgoo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Joyride Harness0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dog harnesses
5 answers
Asked ChatGPT
“Which dog harness brand should I buy?”
Asked ChatGPT
“What are the best dog harness brands?”
Asked ChatGPT
“What's the best dog harness brand for a dog that pulls?”
Searched Google, AI Overview
“dog harness”
Searched Google, AI Overview
“no pull dog harness”
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Joyride Harness or PetSafe more popular in search?
This chart shows how often people search Google for Joyride Harness and PetSafe by name. Each line represents a brand's share of searches for all 11 dog harnesses we track, month by month, from English-language searches worldwide.
Share of searches by month for PetSafe, Joyride Harness. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ruffwear | Halti | Julius-K9 | PetSafe | KONG | Kurgo | Puppia | Rabbitgoo | Joyride Harness | 2 Hounds Design | Wild One |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.6% | 23.6% | 16.6% | 8.9% | 5.4% | 2.4% | 2% | 1.3% | 1.3% | 1.1% | 0.72% |
| Nov 2025 | 42.8% | 23.6% | 14.2% | 7.4% | 4.6% | 1.7% | 1.7% | 1.1% | 1.4% | 0.73% | 0.73% |
| Dec 2025 | 41.6% | 22.5% | 15.3% | 7.7% | 4.4% | 2% | 2% | 1.6% | 1.3% | 0.71% | 0.85% |
| Jan 2026 | 39.1% | 25.5% | 14.2% | 8.7% | 4.1% | 2.2% | 1.8% | 1.5% | 1.2% | 0.79% | 0.79% |
| Feb 2026 | 38.8% | 24.8% | 14.8% | 8.1% | 4.9% | 2.7% | 1.8% | 1.4% | 1.2% | 0.93% | 0.79% |
| Mar 2026 | 41% | 21.2% | 14.9% | 8.3% | 6% | 2.2% | 1.8% | 1.8% | 1.2% | 0.97% | 0.77% |
| Apr 2026 | 42.8% | 19% | 15.6% | 8.4% | 5.1% | 2.3% | 1.9% | 1.9% | 1.2% | 1% | 0.8% |
| May 2026 | 43.4% | 19.3% | 14.7% | 8.5% | 5.2% | 2.3% | 1.9% | 1.9% | 1.2% | 0.81% | 0.81% |
| Jun 2026 | 43.9% | 19.3% | 13.6% | 9% | 5.4% | 2.4% | 1.6% | 2% | 1.3% | 0.72% | 0.72% |
| Jul 2026 | 45.3% | 18.7% | 13.1% | 8.7% | 5.3% | 2.3% | 1.9% | 1.9% | 1.3% | 0.7% | 0.83% |
| Aug 2026 | 43.4% | 18.8% | 15.4% | 8.3% | 5% | 2.7% | 1.8% | 1.8% | 1.2% | 0.79% | 0.67% |
| Sep 2026 | 40.4% | 23.8% | 13.6% | 8.9% | 5.5% | 2% | 1.6% | 1.6% | 1.3% | 0.72% | 0.59% |
How has the Joyride Harness and PetSafe comparison changed over the last 12 months?
3 findings
- PetSafe was ahead of Joyride Harness in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Joyride Harness’ share of searches among dog harnesses worldwide held steady at 1.3%, and its estimated monthly branded searches held steady at 2.9K.
- Across the 12 months ending September 2026, PetSafe’s share of searches among dog harnesses worldwide held steady at 8.9%, and its estimated monthly branded searches held steady at 19.7K.
How did search popularity change for dog harnesses worldwide in September 2026?
1 change

In September 2026, PetSafe gained share of searches among dog harnesses worldwide, from 8.3% to 8.9%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Joyride Harness’ and PetSafe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Joyride Harness
1 branded search term
- joyride harness
PetSafe
2 branded search terms
- easy walk harness
- petsafe easy walk
Other head-to-heads among dog harnesses

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