How popular isNature Made in search?
In September 2026, there were an estimated 50.4K branded searches for Nature Made worldwide which is down 15.2% over the last 12 months. Nature Made holds 23.9% estimated Share of Search among calcium magnesium zinc brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Solgar52.2%
Nature Made23.9%
Nature's Bounty23.8%
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Which calcium magnesium zinc brands compete with Nature Made?
Share of Search by month for Solgar, Nature Made, Nature's Bounty. The figures are in the table below the chart.
View monthly share of search table
| Month | Solgar | Nature Made | Nature's Bounty |
|---|---|---|---|
| Oct 2025 | 55.2% | 19.9% | 24.9% |
| Nov 2025 | 53.3% | 22.7% | 24% |
| Dec 2025 | 53.3% | 22.7% | 24% |
| Jan 2026 | 48.2% | 25.2% | 26.6% |
| Feb 2026 | 52.8% | 23.2% | 23.9% |
| Mar 2026 | 55.7% | 23.7% | 20.6% |
| Apr 2026 | 52.9% | 23.3% | 23.9% |
| May 2026 | 55.2% | 19.9% | 24.9% |
| Jun 2026 | 52.7% | 23.3% | 24% |
| Jul 2026 | 47.4% | 26.4% | 26.3% |
| Aug 2026 | 45.2% | 29.7% | 25.1% |
| Sep 2026 | 52.2% | 23.9% | 23.8% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.2% | 110K | +21.5% | +7 points | |
| 2, held 2nd | 23.9% | 50.4K | -15.2% | -5.8 points | |
| 3, held 3rd | 23.8% | 50.2K | 0% | -1.3 points |
1.
Solgar52.2%
Held 1st. 110K estimated branded searches, +21.5% vs prior month. Share +7 points.
23.9%
Held 2nd. 50.4K estimated branded searches, -15.2% vs prior month. Share -5.8 points.
23.8%
Held 3rd. 50.2K estimated branded searches, 0% vs prior month. Share -1.3 points.
Compare search popularity between Nature Made and its closest rivals
Every comparison with Nature Made
16 comparisons
- Nature Made vs Seven Seas
- Nature Made vs Solgar
- Blackmores vs Nature Made
- Centrum vs Nature Made
- Nature Made vs Nordic Naturals
- Nature Made vs Now Foods
- Nature Made vs ZzzQuil
- Nature Made vs Nature's Bounty
- Nature Made vs Swisse
- Garden of Life vs Nature Made
- Carlson vs Nature Made
- Nature Made vs Olly
- Nature Made vs Thorne
- Beam vs Nature Made
- Nature Made vs Wiley's Finest
- Nature Made vs Som Sleep
How has branded search demand for Nature Made changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Nature Made worldwide fell from 59.4K to 50.4K.
- Across the 12 months ending September 2026, Nature Made’s estimated Share of Search among calcium magnesium zinc brands worldwide increased from 19.9% to 23.9%.
- Across the 12 months ending September 2026, Nature Made’s estimated Share of Search among calcium magnesium zinc brands worldwide peaked at 29.7% in August 2026 and was lowest at 19.9% in May 2026.
- Across the 12 months ending September 2026, Nature Made rose from 3rd to 2nd among calcium magnesium zinc brands worldwide.
How did search popularity change for calcium magnesium zinc brands worldwide in September 2026?
3 changes
In September 2026, Solgar gained estimated Share of Search among calcium magnesium zinc brands worldwide, from 45.2% to 52.2%.
In September 2026, Nature Made lost estimated Share of Search among calcium magnesium zinc brands worldwide, from 29.7% to 23.9%.
In September 2026, Nature's Bounty lost estimated Share of Search among calcium magnesium zinc brands worldwide, from 25.1% to 23.8%.
Where does Nature Made compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Multivitamin brands | 2nd of 4 | 2.2% | Show ranking |
| Fish oil brands | 3rd of 7 | 10.6% | Show ranking |
| Sleep supplements | 3rd of 6 | 13.1% | Show ranking |
| Omega 3 supplements | 3rd of 5 | 19% | Show ranking |
| Calcium magnesium zinc brands | 2nd of 3 | 23.9% | Shown above |
How is Nature Made measured?
Brandwave collects information about searches that people make online using Nature Made’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- nature made
- naturemade
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