Brandwave

How popular isNanoleaf in search?

In August 2026, there were an estimated 60.5K branded searches for Nanoleaf worldwide which is down 33.1% over the last 11 months. Nanoleaf holds 0.9% estimated Share of Search among smart lighting brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Govee90.7%
  2. Philips Hue4.5%
  3. Wyze3.7%
  4. Nanoleaf0.9%
  5. LIFX0.27%
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Which smart lighting brands compete with Nanoleaf?

Nanoleaf against smart lighting brands worldwide, by month

Share of Search by month for Govee, Philips Hue, Wyze, Nanoleaf. The figures are in the table below the chart.

View monthly share of search table
MonthGoveePhilips HueWyzeNanoleafLIFX
Oct 202586.6%7.8%4%1.3%0.31%
Nov 202582.7%11.1%4.3%1.5%0.37%
Dec 202586.4%7.8%4%1.6%0.31%
Jan 202688.7%6.5%3.4%1.1%0.32%
Feb 202689.4%5.4%4.1%0.88%0.26%
Mar 202691%4.5%3.4%0.9%0.22%
Apr 202691.5%3.7%3.9%0.74%0.22%
May 202691.9%3.7%3.4%0.74%0.22%
Jun 202690.7%4.5%3.7%0.9%0.22%
Jul 202688.9%5.4%4.4%1.1%0.26%
Aug 202690.7%4.5%3.7%0.9%0.27%
Sep 2026—————
  1. 1.Govee

    90.7%

    Held 1st. 6.1M estimated branded searches, +22.4% vs prior month. Share +1.7 points.

  2. Held 2nd. 301K estimated branded searches, 0% vs prior month. Share -0.9 points.

  3. 3.Wyze

    3.7%

    Held 3rd. 250K estimated branded searches, +1.8% vs prior month. Share -0.7 points.

  4. 4.Nanoleaf

    0.9%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.LIFX

    0.27%

    Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share 0 points.

Compare search popularity between Nanoleaf and its closest rivals

How has branded search demand for Nanoleaf changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Nanoleaf worldwide fell from 90.5K to 60.5K.
  • Across the 11 months ending August 2026, Nanoleaf’s estimated Share of Search among smart lighting brands worldwide held steady, from 1.3% to 0.9%.

How did search popularity change for smart lighting brands worldwide in August 2026?

  1. In August 2026, Govee gained estimated Share of Search among smart lighting brands worldwide, from 88.9% to 90.7%.

  2. In August 2026, Philips Hue lost estimated Share of Search among smart lighting brands worldwide, from 5.4% to 4.5%.

  3. In August 2026, Wyze lost estimated Share of Search among smart lighting brands worldwide, from 4.4% to 3.7%.

  4. Estimated monthly branded searches for Nanoleaf worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026.

  5. Estimated monthly branded searches for LIFX worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How is Nanoleaf measured?

Brandwave collects information about searches that people make online using Nanoleaf’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nanoleaf

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How the Brand Demand Index is measured

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Is Nanoleaf your brand?

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