Brandwave

How popular isManduka in search?

In September 2026, there were an estimated 33.1K branded searches for Manduka worldwide which held steady over the last 12 months. Manduka holds 0.27% estimated Share of Search among mat strap brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Lululemon90.3%
  2. Alo Yoga9.5%
  3. Manduka0.27%
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Which mat strap brands compete with Manduka?

Manduka against mat strap brands worldwide, by month

Share of Search by month for Lululemon, Alo Yoga, Manduka. The figures are in the table below the chart.

View monthly share of search table
MonthLululemonAlo YogaManduka
Oct 202590.5%9.3%0.22%
Nov 202592%7.7%0.22%
Dec 202593.2%6.6%0.18%
Jan 202690.2%9.5%0.27%
Feb 202690.3%9.4%0.27%
Mar 202690.1%9.6%0.33%
Apr 202690.2%9.6%0.27%
May 202688.5%11.2%0.32%
Jun 202691.7%7.9%0.33%
Jul 202691.6%8%0.33%
Aug 202690.2%9.5%0.33%
Sep 202690.3%9.5%0.27%

  1. 1.Lululemon

    90.3%

    Held 1st. 11.1M estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Alo Yoga

    9.5%

    Held 2nd. 1.2M estimated branded searches, -0.23% vs prior month. Share 0 points.

  3. 3.Manduka

    0.27%

    Held 3rd. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.1 points.

Compare search popularity between Manduka and its closest rivals

Every comparison with Manduka

How has branded search demand for Manduka changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Manduka worldwide held steady at 33.1K.
  • Across the 12 months ending September 2026, Manduka’s estimated Share of Search among mat strap brands worldwide held steady, from 0.22% to 0.27%.

How did search popularity change for mat strap brands worldwide in September 2026?

  1. Estimated monthly branded searches for Lululemon worldwide fell 18.4% over 12 measured months, from 13.6M to 11.1M in September 2026.

  2. Estimated monthly branded searches for Alo Yoga worldwide fell 16.6% over 12 measured months, from 1.4M to 1.2M in September 2026.

Where does Manduka compete?

Manduka is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Exercise mats4th of 60.06%Show ranking
Mat strap brands3rd of 30.27%Shown above
Yoga mat brands1st of 444.9%Show ranking
Yoga block brands1st of 547.6%Show ranking

How is Manduka measured?

Brandwave collects information about searches that people make online using Manduka’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • manduka

Do you work for Manduka? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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