How popular isKeter in search?
In August 2026, there were an estimated 74K branded searches for Keter worldwide which is up 22.3% over the last 11 months. Keter holds 21.7% estimated Share of Search among workbench brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
WORX42.3%
Black and Decker32.2%
Keter21.7%
Sealey3.5%
Stanley0.21%
Follow Keter and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which workbench brands compete with Keter?
Share of Search by month for WORX, Black and Decker, Keter, Sealey. The figures are in the table below the chart.
View monthly share of search table
| Month | WORX | Black and Decker | Keter | Sealey | Stanley |
|---|---|---|---|---|---|
| Oct 2025 | 36.7% | 37.4% | 20.6% | 5% | 0.25% |
| Nov 2025 | 35.2% | 41.5% | 18.6% | 4.5% | 0.22% |
| Dec 2025 | 30.4% | 44.5% | 20% | 4.9% | 0.24% |
| Jan 2026 | 29.1% | 41.9% | 23% | 5.6% | 0.27% |
| Feb 2026 | 33% | 36.5% | 24.4% | 6% | 0.24% |
| Mar 2026 | 47.2% | 26.9% | 22.1% | 3.6% | 0.22% |
| Apr 2026 | 54.2% | 21.4% | 21.4% | 2.9% | 0.14% |
| May 2026 | 51.9% | 24.9% | 20.3% | 2.7% | 0.11% |
| Jun 2026 | 47.8% | 29.3% | 19.6% | 3.2% | 0.13% |
| Jul 2026 | 44% | 30.9% | 20.8% | 4.2% | 0.17% |
| Aug 2026 | 42.3% | 32.2% | 21.7% | 3.5% | 0.21% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.3% | 145K | -7.7% | -1.7 points | |
| 2, held 2nd | 32.2% | 110K | 0% | +1.3 points | |
| 3, held 3rd | 21.7% | 74K | 0% | +0.9 points | |
| 4, held 4th | 3.5% | 12.1K | -18.2% | -0.6 points | |
| 5, held 5th | 0.21% | 720 | +22% | 0 points |
1.
WORX42.3%
Held 1st. 145K estimated branded searches, -7.7% vs prior month. Share -1.7 points.
32.2%
Held 2nd. 110K estimated branded searches, 0% vs prior month. Share +1.3 points.
3.
Keter21.7%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +0.9 points.
4.
Sealey3.5%
Held 4th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.6 points.
5.
Stanley0.21%
Held 5th. 720 estimated branded searches, +22% vs prior month. Share 0 points.
Compare search popularity between Keter and its closest rivals
How has branded search demand for Keter changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Keter worldwide rose from 60.5K to 74K.
- Across the 11 months ending August 2026, Keter’s estimated Share of Search among workbench brands worldwide increased from 20.6% to 21.7%.
- Across the 11 months ending August 2026, Keter’s estimated Share of Search among workbench brands worldwide peaked at 24.4% in February 2026 and was lowest at 18.6% in November 2025.
How did search popularity change for workbench brands worldwide in August 2026?
4 changes
In August 2026, Black and Decker gained estimated Share of Search among workbench brands worldwide, from 30.9% to 32.2%.
In August 2026, Keter gained estimated Share of Search among workbench brands worldwide, from 20.8% to 21.7%.
In August 2026, WORX lost estimated Share of Search among workbench brands worldwide, from 44% to 42.3%.
In August 2026, Sealey lost estimated Share of Search among workbench brands worldwide, from 4.2% to 3.5%.
Where does Keter compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Shelving | 4th of 6 | 0.13% | Show ranking |
| Garden storage box brands | 2nd of 6 | 0.8% | Show ranking |
| Workbench brands | 3rd of 5 | 21.7% | Shown above |
| Storage baskets | 2nd of 6 | 26.8% | Show ranking |
| Log store brands | 2nd of 6 | 36.3% | Show ranking |
| Storage shed brands | 1st of 5 | 49.7% | Show ranking |
How is Keter measured?
Brandwave collects information about searches that people make online using Keter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- keter
Do you work for Keter? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Keter your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.