Keter vs Songmics:Which is more popular by branded search?
In August 2026, Songmics had more branded searches than Keter among shelving worldwide. Songmics was estimated to have 90.5K branded searches compared to Keter’s 74K, and held a 0.16% Share of Search versus Keter’s 0.13%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Keter or Songmics?
Compare the shelving people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Songmics, Keter. The figures are in the table below the chart.
View monthly share of search table
| Month | IKEA | FlexiSpot | Songmics | Keter | ClosetMaid | Whitmor |
|---|---|---|---|---|---|---|
| Oct 2025 | 99.2% | 0.44% | 0.13% | 0.11% | 0.05% | 0.03% |
| Nov 2025 | 99% | 0.64% | 0.16% | 0.11% | 0.05% | 0.03% |
| Dec 2025 | 99.1% | 0.55% | 0.16% | 0.09% | 0.05% | 0.03% |
| Jan 2026 | 99.1% | 0.55% | 0.16% | 0.11% | 0.06% | 0.03% |
| Feb 2026 | 99.1% | 0.54% | 0.16% | 0.13% | 0.06% | 0.03% |
| Mar 2026 | 99% | 0.58% | 0.16% | 0.2% | 0.06% | 0.04% |
| Apr 2026 | 98.9% | 0.58% | 0.16% | 0.24% | 0.06% | 0.03% |
| May 2026 | 98.9% | 0.58% | 0.16% | 0.24% | 0.06% | 0.03% |
| Jun 2026 | 98.9% | 0.67% | 0.16% | 0.2% | 0.06% | 0.03% |
| Jul 2026 | 98.9% | 0.65% | 0.16% | 0.16% | 0.06% | 0.03% |
| Aug 2026 | 99.1% | 0.55% | 0.16% | 0.13% | 0.06% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
How has the Keter and Songmics comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Keter took it in March 2026, Songmics took it in August 2026.
- Across the 11 months ending August 2026, Keter’s estimated Share of Search among shelving worldwide moved from 0.11% to 0.13%, and its estimated monthly branded searches moved from 60.5K to 74K.
- Across the 11 months ending August 2026, Songmics’ estimated Share of Search among shelving worldwide moved from 0.13% to 0.16%, and its estimated monthly branded searches moved from 74K to 90.5K.
How each brand is measured
Brandwave collects information about searches that people make online using Keter’s and Songmics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.