Brandwave

ClosetMaid vs Songmics:Which is more popular by branded search?

In August 2026, Songmics had more branded searches than ClosetMaid among shelving worldwide. Songmics was estimated to have 90.5K branded searches compared to ClosetMaid’s 33.1K, and held a 0.16% Share of Search versus ClosetMaid’s 0.06%. These are worldwide searches for English-language branded terms.

Share of Search among shelving worldwide in August 2026Which is more popular in search, ClosetMaid or Songmics?
ClosetMaid0.06%33.1K searches
vs
Songmics0.16%90.5K searches
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Which is more popular in search, ClosetMaid or Songmics?

Compare the shelving people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ClosetMaid and Songmics among shelving worldwide, by month

Share of Search by month for Songmics, ClosetMaid. The figures are in the table below the chart.

View monthly share of search table
MonthIKEAFlexiSpotSongmicsKeterClosetMaidWhitmor
Oct 202599.2%0.44%0.13%0.11%0.05%0.03%
Nov 202599%0.64%0.16%0.11%0.05%0.03%
Dec 202599.1%0.55%0.16%0.09%0.05%0.03%
Jan 202699.1%0.55%0.16%0.11%0.06%0.03%
Feb 202699.1%0.54%0.16%0.13%0.06%0.03%
Mar 202699%0.58%0.16%0.2%0.06%0.04%
Apr 202698.9%0.58%0.16%0.24%0.06%0.03%
May 202698.9%0.58%0.16%0.24%0.06%0.03%
Jun 202698.9%0.67%0.16%0.2%0.06%0.03%
Jul 202698.9%0.65%0.16%0.16%0.06%0.03%
Aug 202699.1%0.55%0.16%0.13%0.06%0.03%
Sep 2026——————

How has the ClosetMaid and Songmics comparison changed over the last 12 months?

  • Songmics was ahead of ClosetMaid in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, ClosetMaid’s estimated Share of Search among shelving worldwide moved from 0.05% to 0.06%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
  • Across the 11 months ending August 2026, Songmics’ estimated Share of Search among shelving worldwide moved from 0.13% to 0.16%, and its estimated monthly branded searches moved from 74K to 90.5K.

How did search popularity change for shelving worldwide in August 2026?

  1. In August 2026, Songmics rose from 4th to 3rd among shelving worldwide.

  2. Estimated monthly branded searches for ClosetMaid worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using ClosetMaid’s and Songmics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ClosetMaid

1 branded search term

  • closet maid

Songmics

1 branded search term

  • song mics

How the Brand Demand Index is measured

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