Brandwave

How popular isZober in search?

In August 2026, there were an estimated 1.3K branded searches for Zober worldwide which held steady over the last 11 months. Zober holds <0.01% estimated Share of Search among shoe racks worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. IKEA99.7%
  2. Songmics0.16%
  3. ClosetMaid0.06%
  4. Whitmor0.03%
  5. Zober<0.01%
  6. Simple Houseware<0.01%
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Which shoe racks compete with Zober?

Zober against shoe racks worldwide, by month

Share of Search by month for IKEA, Zober. The figures are in the table below the chart.

View monthly share of search table
MonthIKEASongmicsClosetMaidWhitmorZoberSimple Houseware
Oct 202599.8%0.13%0.05%0.03%<0.01%<0.01%
Nov 202599.8%0.16%0.05%0.03%<0.01%<0.01%
Dec 202599.8%0.16%0.05%0.03%<0.01%<0.01%
Jan 202699.7%0.16%0.06%0.03%<0.01%<0.01%
Feb 202699.7%0.16%0.06%0.03%<0.01%<0.01%
Mar 202699.7%0.16%0.06%0.04%<0.01%<0.01%
Apr 202699.7%0.16%0.06%0.03%<0.01%<0.01%
May 202699.7%0.16%0.06%0.03%<0.01%<0.01%
Jun 202699.7%0.16%0.06%0.03%<0.01%<0.01%
Jul 202699.7%0.16%0.06%0.03%<0.01%<0.01%
Aug 202699.7%0.16%0.06%0.03%<0.01%<0.01%
Sep 2026——————
  1. 1.IKEA

    99.7%

    Held 1st. 55.6M estimated branded searches, +22.2% vs prior month. Share 0 points.

  2. 2.Songmics

    0.16%

    Held 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share 0 points.

  3. 3.ClosetMaid

    0.06%

    Held 3rd. 33.1K estimated branded searches, +22.1% vs prior month. Share 0 points.

  4. 4.Whitmor

    0.03%

    Held 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share 0 points.

  5. 5.Zober

    <0.01%

    Held 5th. 1.3K estimated branded searches, +30% vs prior month. Share 0 points.

  6. Held 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Zober and its closest rivals

How has branded search demand for Zober changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Zober worldwide held steady at 1.3K.
  • Across the 11 months ending August 2026, Zober’s estimated Share of Search among shoe racks worldwide held steady at <0.01%.

How did search popularity change for shoe racks worldwide in August 2026?

  1. Estimated monthly branded searches for Songmics worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026.

  2. Estimated monthly branded searches for ClosetMaid worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

How is Zober measured?

Brandwave collects information about searches that people make online using Zober’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • zober

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Zober your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.