Brandwave

How popular isClosetMaid in search?

In August 2026, there were an estimated 33.1K branded searches for ClosetMaid worldwide which is up 22.1% over the last 11 months. ClosetMaid holds 0.06% estimated Share of Search among shelving worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. IKEA99.1%
  2. FlexiSpot0.55%
  3. Songmics0.16%
  4. Keter0.13%
  5. ClosetMaid0.06%
  6. Whitmor0.03%
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Which shelving compete with ClosetMaid?

ClosetMaid against shelving worldwide, by month

Share of Search by month for IKEA, ClosetMaid. The figures are in the table below the chart.

View monthly share of search table
MonthIKEAFlexiSpotSongmicsKeterClosetMaidWhitmor
Oct 202599.2%0.44%0.13%0.11%0.05%0.03%
Nov 202599%0.64%0.16%0.11%0.05%0.03%
Dec 202599.1%0.55%0.16%0.09%0.05%0.03%
Jan 202699.1%0.55%0.16%0.11%0.06%0.03%
Feb 202699.1%0.54%0.16%0.13%0.06%0.03%
Mar 202699%0.58%0.16%0.2%0.06%0.04%
Apr 202698.9%0.58%0.16%0.24%0.06%0.03%
May 202698.9%0.58%0.16%0.24%0.06%0.03%
Jun 202698.9%0.67%0.16%0.2%0.06%0.03%
Jul 202698.9%0.65%0.16%0.16%0.06%0.03%
Aug 202699.1%0.55%0.16%0.13%0.06%0.03%
Sep 2026——————

  1. 1.IKEA

    99.1%

    Held 1st. 55.6M estimated branded searches, +22.2% vs prior month. Share +0.1 points.

  2. 2.FlexiSpot

    0.55%

    Held 2nd. 310K estimated branded searches, +4% vs prior month. Share -0.1 points.

  3. 3.Songmics

    0.16%

    Moved from 4th to 3rd. 90.5K estimated branded searches, +22.3% vs prior month. Share 0 points.

  4. 4.Keter

    0.13%

    Moved from 3rd to 4th. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.ClosetMaid

    0.06%

    Held 5th. 33.1K estimated branded searches, +22.1% vs prior month. Share 0 points.

  6. 6.Whitmor

    0.03%

    Held 6th. 18.1K estimated branded searches, +22.3% vs prior month. Share 0 points.

Compare search popularity between ClosetMaid and its closest rivals

How has branded search demand for ClosetMaid changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for ClosetMaid worldwide rose from 27.1K to 33.1K.
  • Across the 11 months ending August 2026, ClosetMaid’s estimated Share of Search among shelving worldwide held steady, from 0.05% to 0.06%.

How did search popularity change for shelving worldwide in August 2026?

  1. In August 2026, Songmics rose from 4th to 3rd among shelving worldwide.

  2. In August 2026, Keter fell from 3rd to 4th among shelving worldwide.

  3. Estimated monthly branded searches for FlexiSpot worldwide rose 25.9% over 11 measured months, from 246K to 310K in August 2026.

  4. Estimated monthly branded searches for ClosetMaid worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

Where does ClosetMaid compete?

ClosetMaid is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Shelving5th of 60.06%Shown above
Shoe racks3rd of 60.06%Show ranking

How is ClosetMaid measured?

Brandwave collects information about searches that people make online using ClosetMaid’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • closet maid

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How the Brand Demand Index is measured

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