How popular isIntex in search?
In September 2026, there were an estimated 110K branded searches for Intex worldwide which held steady over the last 12 months. Intex holds 19.4% estimated Share of Search among air mattress brands worldwide and is ranked 3rd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which air mattress brands compete with Intex?
Share of Search by month for Coleman, Bestway, Intex, Sealy. The figures are in the table below the chart.
View monthly share of search table
| Month | Coleman | Bestway | Intex | Sealy |
|---|---|---|---|---|
| Oct 2025 | 48.6% | 23.5% | 19.2% | 8.6% |
| Nov 2025 | 47.7% | 23.1% | 18.8% | 10.4% |
| Dec 2025 | 43.4% | 31.6% | 17.3% | 7.8% |
| Jan 2026 | 46.5% | 26.3% | 17.6% | 9.7% |
| Feb 2026 | 43.6% | 25.8% | 21.1% | 9.5% |
| Mar 2026 | 44.7% | 26.1% | 21.3% | 7.8% |
| Apr 2026 | 40.9% | 23.5% | 28.6% | 7% |
| May 2026 | 29.5% | 29.5% | 36.1% | 4.9% |
| Jun 2026 | 22.7% | 33.1% | 40.5% | 3.6% |
| Jul 2026 | 28.2% | 33.6% | 33.6% | 4.5% |
| Aug 2026 | 36.3% | 28.9% | 28.9% | 5.8% |
| Sep 2026 | 42.6% | 29.2% | 19.4% | 8.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 42.6% | 241K | -21.8% | +6.3 points | |
| 2, held 2nd | 29.2% | 165K | -32.9% | +0.2 points | |
| 3, held 3rd | 19.4% | 110K | -55.3% | -9.5 points | |
| 4, held 4th | 8.7% | 49.5K | 0% | +2.9 points |
1.
Coleman
42.6%
Held 1st. 241K estimated branded searches, -21.8% vs prior month. Share +6.3 points.
2.
Bestway
29.2%
Held 2nd. 165K estimated branded searches, -32.9% vs prior month. Share +0.2 points.
3.
Intex19.4%
Held 3rd. 110K estimated branded searches, -55.3% vs prior month. Share -9.5 points.
4.
Sealy8.7%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share +2.9 points.
Compare search popularity between Intex and its closest rivals
Every comparison with Intex
29 comparisons
- Bestway vs Intex
- Bullfrog vs Intex
- Coleman vs Intex
- Hot Spring vs Intex
- Intex vs Jacuzzi
- Intex vs Sundance
- Intex vs Little Tikes
- Intex vs Keter
- Intex vs Waterco
- Intex vs Lay-Z-Spa
- Intex vs Step2
- Intex vs Pentair
- Intex vs Sealy
- Intex vs Old Town
- Intex vs Pelican Kayaks
- Hobie vs Intex
- Intex vs Polaris Pool
- Intex vs Plum
- Intex vs Summer Waves
- Dolphin vs Intex
- Intex vs Perception
- Doughboy vs Intex
- Intex vs Kreepy Krauly
- Intex vs Wilderness Systems
- Gonge vs Intex
- Intex vs TP Toys
- Hayward vs Intex
- Intex vs Triton
- Intex vs Zodiac
How has branded search demand for Intex changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Intex worldwide held steady at 110K.
- Across the 12 months ending September 2026, Intex’s estimated Share of Search among air mattress brands worldwide peaked at 40.5% in June 2026 and was lowest at 17.3% in December 2025.
How did search popularity change for air mattress brands worldwide in September 2026?
4 changes
In September 2026, Coleman gained estimated Share of Search among air mattress brands worldwide, from 36.3% to 42.6%.

In September 2026, Sealy gained estimated Share of Search among air mattress brands worldwide, from 5.8% to 8.7%.

In September 2026, Intex lost estimated Share of Search among air mattress brands worldwide, from 28.9% to 19.4%.
Estimated monthly branded searches for Bestway worldwide rose 22.2% over 12 measured months, from 135K to 165K in September 2026.
Where does Intex compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Hot tub brands | 4th of 6 | 5.9% | Show ranking |
| Sand filter brands | 3rd of 8 | 8.9% | Show ranking |
| Swimming pool brands | 3rd of 6 | 18.5% | Show ranking |
| Kids play equipment brands | 3rd of 8 | 18.6% | Show ranking |
| Air mattress brands | 3rd of 4 | 19.4% | Shown above |
| Pool filter brands | 2nd of 3 | 38.6% | Show ranking |
| Kayak brands | 1st of 6 | 59.2% | Show ranking |
| Pool cleaners | 1st of 6 | 76.3% | Show ranking |
How is Intex measured?
Brandwave collects information about searches that people make online using Intex’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- intex
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Is Intex your brand?
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