Intex vs Latham Pools:Which is searched more?
In September 2026, Intex had more branded searches than Latham Pools among swimming pool brands worldwide. Intex had about 110,000 branded searches, while Latham Pools had 12,100. Intex made up 19.3% of all swimming pool brand searches we track, and Latham Pools accounted for 2.1%. These are worldwide searches for English-language branded terms.
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Is Intex or Latham Pools more popular in search?
Compare the swimming pool brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Intex, Latham Pools. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coleman | Bestway | Intex | Lay-Z-Spa | Latham Pools | Summer Waves | Doughboy | Thursday Pools |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 24% | 19.6% | 9.1% | 1.4% | 0.96% | 0.64% | 0.43% |
| Nov 2025 | 44.7% | 24.5% | 20% | 8.2% | 0.98% | 0.79% | 0.44% | 0.29% |
| Dec 2025 | 40% | 32.7% | 17.9% | 7.3% | 0.88% | 0.7% | 0.31% | 0.21% |
| Jan 2026 | 41.5% | 27.8% | 18.6% | 8.6% | 1.4% | 0.96% | 0.74% | 0.4% |
| Feb 2026 | 38.8% | 26.1% | 21.2% | 8.7% | 2.3% | 1.4% | 1% | 0.46% |
| Mar 2026 | 35.1% | 23.5% | 19.3% | 11.8% | 5.8% | 1.9% | 2.1% | 0.51% |
| Apr 2026 | 29.1% | 19.5% | 23.8% | 15.9% | 7.2% | 2.3% | 1.8% | 0.43% |
| May 2026 | 18.4% | 22.6% | 27.6% | 20.6% | 5.5% | 3.6% | 1.4% | 0.33% |
| Jun 2026 | 14.7% | 26.9% | 32.9% | 17.4% | 2% | 4% | 1.6% | 0.32% |
| Jul 2026 | 17.9% | 26.7% | 26.7% | 18.5% | 3.6% | 4.5% | 1.6% | 0.48% |
| Aug 2026 | 26.3% | 26.3% | 26.3% | 14% | 2.4% | 2.8% | 1.6% | 0.47% |
| Sep 2026 | 35.2% | 28.9% | 19.3% | 11% | 2.1% | 1.8% | 1.2% | 0.63% |
How has the Intex and Latham Pools comparison changed over the last 12 months?
3 findings
- Intex was ahead of Latham Pools in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Intex’s share of searches among swimming pool brands worldwide moved from 19.6% to 19.3%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, Latham Pools’ share of searches among swimming pool brands worldwide moved from 1.4% to 2.1%, and its estimated monthly branded searches moved from 8.1K to 12.1K.
How did search popularity change for swimming pool brands worldwide in September 2026?
2 changes
In September 2026, Intex lost share of searches among swimming pool brands worldwide, from 26.3% to 19.3%.
In September 2026, Latham Pools rose from 6th to 5th among swimming pool brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Intex’s and Latham Pools’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Intex
1 branded search term
- intex
Latham Pools
1 branded search term
- latham pools
Other head-to-heads among swimming pool brands
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