Brandwave

Swimming pool brands:Which brands are most popular in search?

Bestway and Intex share the highest estimated Share of Search among swimming pool brands worldwide, at 36% in August 2026. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bestway36%
  2. Intex36%
  3. Lay-Z-Spa19.2%
  4. Coleman5.9%
  5. Doughboy2.2%
  6. Summer Waves0.64%

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Share of SearchLeaderboard

Compare the swimming pool brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among swimming pool brands worldwide, by month

Share of Search by month for Bestway, Intex, Lay-Z-Spa, Coleman, Doughboy. The figures are in the table below the chart.

View monthly share of search table
MonthBestwayIntexLay-Z-SpaColemanDoughboySummer Waves
Oct 202542.3%34.5%16.1%5.7%1.1%0.31%
Nov 202543.3%35.3%14.5%5.8%0.77%0.23%
Dec 202553.3%29.2%12%4.8%0.5%0.19%
Jan 202647.1%31.4%14.6%5.2%1.3%0.37%
Feb 202643.3%35.3%14.5%4.7%1.7%0.51%
Mar 202639%31.9%19.5%5.2%3.5%0.85%
Apr 202630.2%36.8%24.6%5%2.7%0.8%
May 202629.8%36.4%27.2%3.3%1.8%1.5%
Jun 202632.7%39.9%21.2%2.9%2%1.3%
Jul 202634.5%34.5%24%3.8%2.1%1.1%
Aug 202636%36%19.2%5.9%2.2%0.64%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Bestway

    36%

    Held 1st. 246K estimated branded searches, -33.2% vs prior month. Share +1.5 points.

  2. 2.Intex

    36%

    Held 2nd. 246K estimated branded searches, -33.2% vs prior month. Share +1.5 points.

  3. 3.Lay-Z-Spa

    19.2%

    Held 3rd. 131K estimated branded searches, -48.7% vs prior month. Share -4.8 points.

  4. 4.Coleman

    5.9%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +2.1 points.

  5. 5.Doughboy

    2.2%

    Held 5th. 14.8K estimated branded searches, -33.3% vs prior month. Share +0.1 points.

  6. 6.Summer Waves

    0.64%

    Held 6th. 4.4K estimated branded searches, -63.6% vs prior month. Share -0.5 points.

Compare search popularity between leading brands

Which brand is most popular in search among swimming pool brands worldwide?

Bestway and Intex share the highest estimated Share of Search among swimming pool brands worldwide, at 36% in August 2026.

Global swimming pool brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bestway42.3% → 36%53.3%Dec 202529.8%May 20261st
Intex34.5% → 36%39.9%Jun 202629.2%Dec 20252nd
Lay-Z-Spa16.1% → 19.2%27.2%May 202612%Dec 20253rd
Coleman5.7% → 5.9%5.9%Aug 20262.9%Jun 20264th
Doughboy1.1% → 2.2%3.5%Mar 20260.5%Dec 20255th
Summer Waves0.31% → 0.64%1.5%May 20260.19%Dec 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Bestway’s estimated Share of Search among swimming pool brands worldwide decreased from 42.3% to 36%.
  • Across the 11 months ending August 2026, Intex’s estimated Share of Search among swimming pool brands worldwide increased from 34.5% to 36%.
  • Across the 11 months ending August 2026, Lay-Z-Spa’s estimated Share of Search among swimming pool brands worldwide increased from 16.1% to 19.2%.
  • Across the 11 months ending August 2026, Doughboy’s estimated Share of Search among swimming pool brands worldwide increased from 1.1% to 2.2%.
  • Across the 11 months ending August 2026, Bestway’s estimated Share of Search among swimming pool brands worldwide peaked at 53.3% in December 2025 and was lowest at 29.8% in May 2026.
  • Across the 11 months ending August 2026, Intex’s estimated Share of Search among swimming pool brands worldwide peaked at 39.9% in June 2026 and was lowest at 29.2% in December 2025.
  • Across the 11 months ending August 2026, Lay-Z-Spa’s estimated Share of Search among swimming pool brands worldwide peaked at 27.2% in May 2026 and was lowest at 12% in December 2025.
  • Across the 11 months ending August 2026, Coleman’s estimated Share of Search among swimming pool brands worldwide peaked at 5.9% in August 2026 and was lowest at 2.9% in June 2026.
  • Across the 11 months ending August 2026, Doughboy’s estimated Share of Search among swimming pool brands worldwide peaked at 3.5% in March 2026 and was lowest at 0.5% in December 2025.
  • Across the 11 months ending August 2026, Summer Waves’ estimated Share of Search among swimming pool brands worldwide peaked at 1.5% in May 2026 and was lowest at 0.19% in December 2025.
  • Across the 11 months ending August 2026, Coleman and Summer Waves held steady: their estimated Share of Search among swimming pool brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for swimming pool brands worldwide in August 2026?

  1. In August 2026, Coleman gained estimated Share of Search among swimming pool brands worldwide, from 3.8% to 5.9%.

  2. In August 2026, Bestway gained estimated Share of Search among swimming pool brands worldwide, from 34.5% to 36%.

  3. In August 2026, Intex gained estimated Share of Search among swimming pool brands worldwide, from 34.5% to 36%.

  4. In August 2026, Lay-Z-Spa lost estimated Share of Search among swimming pool brands worldwide, from 24% to 19.2%.

  5. Summer Waves’ estimated Share of Search among swimming pool brands worldwide has lost ground for 3 months in a row, from 1.5% to 0.64% in August 2026.

  6. Estimated monthly branded searches for Doughboy worldwide rose 311.1% over 11 measured months, from 3.6K to 14.8K in August 2026.

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