Brandwave

How popular isHyundai Construction Equipment in search?

In September 2026, there were an estimated 16.3K branded searches for Hyundai Construction Equipment worldwide which is down 5.7% over the last 12 months. Hyundai Construction Equipment holds 4.6% estimated Share of Search among digger brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Liebherr69.6%
  2. Kobelco14%
  3. Case11%
  4. Hyundai Construction Equipment4.6%
  5. Caterpillar0.68%

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Which digger brands compete with Hyundai Construction Equipment?

Hyundai Construction Equipment against digger brands worldwide, by month

Share of Search by month for Liebherr, Kobelco, Case, Hyundai Construction Equipment. The figures are in the table below the chart.

View monthly share of search table
MonthLiebherrKobelcoCaseHyundai Construction EquipmentCaterpillar
Oct 202570.9%11.7%12.7%4.1%0.68%
Nov 202572.5%11.9%10.9%4%0.7%
Dec 202568.2%13.7%12.8%4.5%0.67%
Jan 202671.9%11.8%11.3%4.4%0.57%
Feb 202668.9%13.9%11.5%5.1%0.67%
Mar 202671.6%11.8%11.6%4.3%0.69%
Apr 202672.2%11.9%11.2%4.1%0.58%
May 202668.1%13.7%13%4.5%0.66%
Jun 202672.2%11.9%11.2%4.2%0.58%
Jul 202673.7%12.1%9.8%3.9%0.59%
Aug 202669.5%14%11.3%4.6%0.68%
Sep 202669.6%14%11%4.6%0.68%
  1. 1.Liebherr

    69.6%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.Kobelco

    14%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Case

    11%

    Held 3rd. 39K estimated branded searches, -2.5% vs prior month. Share -0.3 points.

  4. Held 4th. 16.3K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Hyundai Construction Equipment and its closest rivals

How has branded search demand for Hyundai Construction Equipment changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Hyundai Construction Equipment worldwide fell from 17.3K to 16.3K.
  • Across the 12 months ending September 2026, Hyundai Construction Equipment’s estimated Share of Search among digger brands worldwide increased from 4.1% to 4.6%.
  • Across the 12 months ending September 2026, Hyundai Construction Equipment’s estimated Share of Search among digger brands worldwide peaked at 5.1% in February 2026 and was lowest at 3.9% in July 2026.

How did search popularity change for digger brands worldwide in September 2026?

  1. Kobelco’s estimated Share of Search among digger brands worldwide has gained ground for 3 months in a row, from 11.9% to 14% in September 2026.

  2. Estimated monthly branded searches for Case worldwide fell 27.6% over 12 measured months, from 53.9K to 39K in September 2026.

  3. Estimated monthly branded searches for Liebherr worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

  4. Estimated monthly branded searches for Caterpillar worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

Where does Hyundai Construction Equipment compete?

Hyundai Construction Equipment is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Forklift dealer brands4th of 70.1%Show ranking
Digger brands4th of 54.6%Shown above
Wheel loader brands2nd of 819.8%Show ranking

How is Hyundai Construction Equipment measured?

Brandwave collects information about searches that people make online using Hyundai Construction Equipment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • hyundai construction equipment
  • hyundai digger
  • hyundai excavator
  • hyundai forklift
  • hyundai wheel loader

How the Brand Demand Index is measured

Who owns Hyundai Construction Equipment?

Hyundai Construction Equipment is owned by HD Hyundai Construction Equipment. Brandwave does not track any other brands owned by HD Hyundai Construction Equipment.

Do you work for Hyundai Construction Equipment? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Hyundai Construction Equipment your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.