Brandwave

Case vs Hyundai Construction Equipment:Which is searched more?

In September 2026, Case had more branded searches than Hyundai Construction Equipment among digger brands worldwide. Case was estimated to have 39K branded searches compared to Hyundai Construction Equipment’s 16.3K, and held an 8.8% Share of Search versus Hyundai Construction Equipment’s 3.7%. These are worldwide searches for English-language branded terms.

Share of Search among digger brands worldwide in September 2026Which is more popular in search, Case or Hyundai Construction Equipment?
Case8.8%39K searches
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Which is more popular in search, Case or Hyundai Construction Equipment?

Compare the digger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Case and Hyundai Construction Equipment among digger brands worldwide, by month

Share of Search by month for Case, Hyundai Construction Equipment. The figures are in the table below the chart.

View monthly share of search table
MonthLiebherrCaterpillarKobelcoCaseHyundai Construction Equipment
Oct 202555%22.9%9%9.9%3.2%
Nov 202558.2%20.3%9.6%8.7%3.2%
Dec 202552.7%23.2%10.6%9.9%3.5%
Jan 202653.9%25.4%8.9%8.5%3.3%
Feb 202651.2%26.2%10.3%8.5%3.8%
Mar 202654.5%24.3%9%8.9%3.3%
Apr 202654.7%24.7%9%8.5%3.1%
May 202649.9%27.2%10%9.5%3.3%
Jun 202656.6%22%9.3%8.8%3.3%
Jul 202657.6%22.2%9.5%7.7%3%
Aug 202651.9%25.8%10.4%8.4%3.4%
Sep 202655.3%21.1%11.1%8.8%3.7%

How has the Case and Hyundai Construction Equipment comparison changed over the last 12 months?

How did search popularity change for digger brands worldwide in September 2026?

  1. Estimated monthly branded searches for Case worldwide fell 27.6% over 12 measured months, from 53.9K to 39K in September 2026.

Other head-to-heads among digger brands

How each brand is measured

Brandwave collects information about searches that people make online using Case’s and Hyundai Construction Equipment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Case

4 branded search terms

  • case construction
  • case farm
  • case skid steer
  • case tractor

Hyundai Construction Equipment

5 branded search terms

  • hyundai construction equipment
  • hyundai digger
  • hyundai excavator
  • hyundai forklift
  • hyundai wheel loader

How the Brand Demand Index is measured

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