Brandwave

How popular isGreenworks in search?

In September 2026, there were an estimated 90.5K branded searches for Greenworks worldwide which is up 22.3% over the last 12 months. Greenworks holds 3.8% estimated Share of Search among reel mower brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. John Deere41.8%
  2. Ryobi34.5%
  3. Craftsman12.6%
  4. Fiskars7%
  5. Greenworks3.8%
  6. Jacobsen0.35%
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Which reel mower brands compete with Greenworks?

Greenworks against reel mower brands worldwide, by month

Share of Search by month for John Deere, Ryobi, Craftsman, Fiskars, Greenworks. The figures are in the table below the chart.

View monthly share of search table
MonthJohn DeereRyobiCraftsmanFiskarsGreenworksJacobsen
Oct 202544.1%34.4%10.9%7%3.3%0.31%
Nov 202539%40.7%9.6%7.3%2.9%0.48%
Dec 202541.5%35.6%12.5%6.8%3.1%0.51%
Jan 202643%33.5%13%6.9%3.2%0.44%
Feb 202644.7%29%16.5%6.8%2.7%0.37%
Mar 202637%35.7%16.6%7%3.3%0.31%
Apr 202636%39%13.3%7.5%4%0.31%
May 202635.3%39.1%13%7.6%4.8%0.31%
Jun 202635.8%40%13.2%6%4.8%0.26%
Jul 202638.7%35.5%14.3%7%4.3%0.28%
Aug 202638.8%34.8%14.3%7.3%4.3%0.59%
Sep 202641.8%34.5%12.6%7%3.8%0.35%
  1. 1.John Deere

    41.8%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share +3.1 points.

  2. 2.Ryobi

    34.5%

    Held 2nd. 825K estimated branded searches, -8.3% vs prior month. Share -0.4 points.

  3. 3.Craftsman

    12.6%

    Held 3rd. 301K estimated branded searches, -18.2% vs prior month. Share -1.7 points.

  4. Held 4th. 167K estimated branded searches, -10.9% vs prior month. Share -0.3 points.

  5. Held 5th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.5 points.

  6. 6.Jacobsen

    0.35%

    Held 6th. 8.5K estimated branded searches, -44.4% vs prior month. Share -0.2 points.

Compare search popularity between Greenworks and its closest rivals

How has branded search demand for Greenworks changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Greenworks worldwide rose from 74K to 90.5K.
  • Across the 12 months ending September 2026, Greenworks’ estimated Share of Search among reel mower brands worldwide increased from 3.3% to 3.8%.
  • Across the 12 months ending September 2026, Greenworks’ estimated Share of Search among reel mower brands worldwide peaked at 4.8% in June 2026 and was lowest at 2.7% in February 2026.

How did search popularity change for reel mower brands worldwide in September 2026?

  1. In September 2026, John Deere gained estimated Share of Search among reel mower brands worldwide, from 38.8% to 41.8%.

  2. In September 2026, Craftsman lost estimated Share of Search among reel mower brands worldwide, from 14.3% to 12.6%.

  3. Ryobi’s estimated Share of Search among reel mower brands worldwide has lost ground for 3 months in a row, from 40% to 34.5% in September 2026.

  4. Estimated monthly branded searches for Greenworks worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

  5. Estimated monthly branded searches for Jacobsen worldwide rose 21.5% over 12 measured months, from 7K to 8.5K in September 2026.

Where does Greenworks compete?

Greenworks is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Grass trimmer brands7th of 81.5%Show ranking
Power washer brands8th of 81.9%Show ranking
Push mower brands6th of 62%Show ranking
Chainsaw and outdoor power brands5th of 62.2%Show ranking
Leaf vacuum brands6th of 62.2%Show ranking
Riding lawn mower brands7th of 72.4%Show ranking
Lawn mower brands5th of 62.6%Show ranking
Backpack sprayer brands5th of 62.7%Show ranking
Earth auger brands4th of 53.1%Show ranking
Snow blower brands5th of 63.7%Show ranking
Lawn edger brands5th of 63.8%Show ranking
Reel mower brands5th of 63.8%Shown above
Brush cutter brands4th of 55.1%Show ranking

How is Greenworks measured?

Brandwave collects information about searches that people make online using Greenworks’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • greenworks

Do you work for Greenworks? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Greenworks your brand?

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