Brandwave

Greenworks vs Scotts:Which is more popular?

In September 2026, Greenworks had more branded searches than Scotts among reel mower brands worldwide. Greenworks had about 90,500 branded searches, while Scotts had 1,600. Greenworks made up 3.8% of all reel mower brand searches we track, and Scotts accounted for 0.07%. When we asked ChatGPT and Google AI Overviews about reel mower brands, Scotts appeared in three of the five answers and Greenworks in none.

Among reel mower brands worldwide in September 2026

Who do people search for more?

Greenworks, about 57 searches for every 1 for Scotts

Greenworks 90.5K searchesScotts 1.6K searches

Who does AI mention more?

Scotts, mentioned in 3 of 5 answers, Greenworks in 0

Scotts in 3 of 5Greenworks in 0 of 5

Who does AI recommend more?

Scotts, the only one of the two named

Scotts first in 3Greenworks never named

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Top reel mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Scotts was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Greenworks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fiskars1st
  2. American Lawn Mower Company2nd
  3. Scotts3rd
  4. John Deere–
  5. Ryobi–
  6. Craftsman–
  7. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fiskars3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Scotts3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • American Lawn Mower Company3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reel mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Greenworks or Scotts more popular in search?

This chart shows how often people search Google for Greenworks and Scotts by name. Each line represents a brand's share of searches for all seven reel mower brands we track, month by month, from English-language searches worldwide.

Greenworks and Scotts among reel mower brands worldwide, by month

Share of searches by month for Greenworks, Scotts. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereRyobiCraftsmanFiskarsGreenworksScottsAmerican Lawn Mower Company
Oct 202544.2%34.5%10.9%7%3.3%0.06%0.04%
Nov 202539.2%40.9%9.6%7.3%2.9%0.03%0.03%
Dec 202541.7%35.8%12.5%6.9%3.1%0.03%0.03%
Jan 202643.2%33.6%13%6.9%3.2%0.04%0.04%
Feb 202644.8%29%16.5%6.8%2.7%0.07%0.04%
Mar 202637%35.8%16.7%7%3.3%0.13%0.06%
Apr 202636.1%39%13.3%7.5%4%0.13%0.09%
May 202635.3%39.1%13%7.6%4.8%0.08%0.1%
Jun 202635.8%40%13.2%6%4.8%0.07%0.09%
Jul 202638.8%35.5%14.3%7%4.3%0.05%0.07%
Aug 202638.9%35%14.3%7.3%4.3%0.06%0.06%
Sep 202641.9%34.6%12.6%7%3.8%0.07%0.05%

How has the Greenworks and Scotts comparison changed over the last 12 months?

3 findings
  • Greenworks was ahead of Scotts in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Greenworks’ share of searches among reel mower brands worldwide moved from 3.3% to 3.8%, and its estimated monthly branded searches moved from 74K to 90.5K.
  • Across the 12 months ending September 2026, Scotts’ share of searches among reel mower brands worldwide moved from 0.06% to 0.07%, and its estimated monthly branded searches moved from 1.3K to 1.6K.

How did search popularity change for reel mower brands worldwide in September 2026?

2 changes
  1. In September 2026, Scotts rose from 7th to 6th among reel mower brands worldwide.

  2. Estimated monthly branded searches for Greenworks worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Greenworks’ and Scotts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Greenworks

1 branded search term

  • greenworks

Scotts

1 branded search term

  • scotts lawn

How the Brand Demand Index is measured

Other head-to-heads among reel mower brands

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