How popular isGenerac in search?
In September 2026, there were an estimated 142K branded searches for Generac worldwide which held steady over the last 12 months. Generac holds 16.2% estimated Share of Search among transfer switch brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which transfer switch brands compete with Generac?
Share of Search by month for Eaton, Kohler, Generac. The figures are in the table below the chart.
View monthly share of search table
| Month | Eaton | Kohler | Generac |
|---|---|---|---|
| Oct 2025 | 41.9% | 41.9% | 16.1% |
| Nov 2025 | 43.2% | 43.2% | 13.6% |
| Dec 2025 | 42% | 42% | 16% |
| Jan 2026 | 33% | 33% | 33.9% |
| Feb 2026 | 55.4% | 30.3% | 14.2% |
| Mar 2026 | 46.8% | 38.3% | 14.9% |
| Apr 2026 | 44.1% | 44.1% | 11.7% |
| May 2026 | 47.9% | 39.2% | 12.8% |
| Jun 2026 | 45.3% | 37.1% | 17.6% |
| Jul 2026 | 43.7% | 35.7% | 20.6% |
| Aug 2026 | 40.5% | 40.5% | 19% |
| Sep 2026 | 41.9% | 41.9% | 16.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.9% | 368K | 0% | +1.4 points | |
| 2, held 2nd | 41.9% | 368K | 0% | +1.4 points | |
| 3, held 3rd | 16.2% | 142K | -17.6% | -2.8 points |
Compare search popularity between Generac and its closest rivals
Every comparison with Generac
23 comparisons
- Craftsman vs Generac
- Cummins vs Generac
- DeWalt vs Generac
- Generac vs Honda Power Equipment
- Generac vs Karcher
- Generac vs Milwaukee
- Generac vs Ryobi
- Anker vs Generac
- BLUETTI vs Generac
- Eaton vs Generac
- EcoFlow vs Generac
- Generac vs Jackery
- Generac vs Kohler
- Generac vs Westinghouse
- Generac vs Ingersoll Rand
- Generac vs Greenworks
- Briggs & Stratton vs Generac
- Firman vs Generac
- Generac vs Goal Zero
- Generac vs Hyundai Power Equipment
- Generac vs Pulsar
- Doosan vs Generac
- Champion vs Generac
How has branded search demand for Generac changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Generac worldwide held steady at 142K.
- Across the 12 months ending September 2026, Generac’s estimated Share of Search among transfer switch brands worldwide peaked at 33.9% in January 2026 and was lowest at 11.7% in April 2026.
How did search popularity change for transfer switch brands worldwide in September 2026?
3 changes
In September 2026, Eaton gained estimated Share of Search among transfer switch brands worldwide, from 40.5% to 41.9%.
In September 2026, Kohler gained estimated Share of Search among transfer switch brands worldwide, from 40.5% to 41.9%.
In September 2026, Generac lost estimated Share of Search among transfer switch brands worldwide, from 19% to 16.2%.
Where does Generac compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Power washer brands | 7th of 8 | 2.9% | Show ranking |
| Solar generator brands | 5th of 6 | 4.4% | Show ranking |
| Transfer switch brands | 3rd of 3 | 16.2% | Shown above |
| Inverter generator brands | 3rd of 6 | 20.7% | Show ranking |
| Generator accessories | 2nd of 6 | 25.2% | Show ranking |
| Generator brands | 2nd of 5 | 26.2% | Show ranking |
| Light tower brands | 1st of 3 | 58.3% | Show ranking |
How is Generac measured?
Brandwave collects information about searches that people make online using Generac’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- generac generator
- generac light tower
- generac power washer
- generac transfer switch
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