Brandwave

How popular isFranklin in search?

In September 2026, there were an estimated 18.7K branded searches for Franklin worldwide which is up 30.2% over the last 12 months. Franklin holds 0.4% estimated Share of Search among submersible pump brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Grundfos91.5%
  2. DAB8.1%
  3. Franklin0.4%
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Which submersible pump brands compete with Franklin?

Franklin against submersible pump brands worldwide, by month

Share of Search by month for Grundfos, DAB, Franklin. The figures are in the table below the chart.

View monthly share of search table
MonthGrundfosDABFranklin
Oct 202592.8%6.8%0.41%
Nov 202591.4%8.2%0.4%
Dec 202592.8%6.8%0.33%
Jan 202693%6.6%0.33%
Feb 202691.6%8%0.4%
Mar 202691.3%8.2%0.49%
Apr 202691.6%8%0.4%
May 202691.5%8.1%0.4%
Jun 202691.5%8.1%0.4%
Jul 202689.8%9.6%0.59%
Aug 202691.1%8.4%0.49%
Sep 202691.5%8.1%0.4%
  1. 1.Grundfos

    91.5%

    Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  2. 2.DAB

    8.1%

    Held 2nd. 14.7K estimated branded searches, +18.3% vs prior month. Share -0.2 points.

  3. 3.Franklin

    0.4%

    Held 3rd. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Franklin and its closest rivals

How has branded search demand for Franklin changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Franklin worldwide rose from 14.4K to 18.7K.
  • Across the 12 months ending September 2026, Franklin’s estimated Share of Search among submersible pump brands worldwide held steady, from 0.41% to 0.4%.

How did search popularity change for submersible pump brands worldwide in September 2026?

  1. Estimated monthly branded searches for Franklin worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

  2. Estimated monthly branded searches for Grundfos worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

Where does Franklin compete?

Franklin is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Submersible pump brands3rd of 30.4%Shown above
Pickleball brands3rd of 518.1%Show ranking
Pickleball paddles2nd of 622.9%Show ranking
Pickleball balls brands1st of 445.2%Show ranking
Stud finder brands2nd of 539.3%Show ranking

How is Franklin measured?

Brandwave collects information about searches that people make online using Franklin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • franklin pickleball
  • franklin stud finder
  • franklin submersible pump

Do you work for Franklin? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Franklin your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.