Brandwave

DAB vs Franklin:Which is searched more?

In September 2026, DAB had more branded searches than Franklin among submersible pump brands worldwide. DAB was estimated to have 14.7K branded searches compared to Franklin’s 720, and held an 8.1% Share of Search versus Franklin’s 0.4%. These are worldwide searches for English-language branded terms.

Share of Search among submersible pump brands worldwide in September 2026Which is more popular in search, DAB or Franklin?
DAB8.1%14.7K searches
vs
Franklin0.4%720 searches

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Which is more popular in search, DAB or Franklin?

Compare the submersible pump brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DAB and Franklin among submersible pump brands worldwide, by month

Share of Search by month for DAB, Franklin. The figures are in the table below the chart.

View monthly share of search table
MonthGrundfosDABFranklin
Oct 202592.8%6.8%0.41%
Nov 202591.4%8.2%0.4%
Dec 202592.8%6.8%0.33%
Jan 202693%6.6%0.33%
Feb 202691.6%8%0.4%
Mar 202691.3%8.2%0.49%
Apr 202691.6%8%0.4%
May 202691.5%8.1%0.4%
Jun 202691.5%8.1%0.4%
Jul 202689.8%9.6%0.59%
Aug 202691.1%8.4%0.49%
Sep 202691.5%8.1%0.4%

How has the DAB and Franklin comparison changed over the last 12 months?

  • DAB was ahead of Franklin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DAB’s estimated Share of Search among submersible pump brands worldwide moved from 6.8% to 8.1%, and its estimated monthly branded searches moved from 14.8K to 14.7K.
  • Across the 12 months ending September 2026, Franklin’s estimated Share of Search among submersible pump brands worldwide moved from 0.41% to 0.4%, and its estimated monthly branded searches moved from 880 to 720.

How did search popularity change for submersible pump brands worldwide in September 2026?

  1. Estimated monthly branded searches for Franklin worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

Other head-to-heads among submersible pump brands

How each brand is measured

Brandwave collects information about searches that people make online using DAB’s and Franklin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DAB

4 branded search terms

  • dab pump
  • dab submersible pump
  • dab water
  • dab water pump

Franklin

1 branded search term

  • franklin submersible pump

How the Brand Demand Index is measured

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