Brandwave

How popular isDAB in search?

In September 2026, there were an estimated 14.7K branded searches for DAB worldwide which held steady over the last 12 months. DAB holds 8.1% estimated Share of Search among submersible pump brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Grundfos91.5%
  2. DAB8.1%
  3. Franklin0.4%
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Which submersible pump brands compete with DAB?

DAB against submersible pump brands worldwide, by month

Share of Search by month for Grundfos, DAB. The figures are in the table below the chart.

View monthly share of search table
MonthGrundfosDABFranklin
Oct 202592.8%6.8%0.41%
Nov 202591.4%8.2%0.4%
Dec 202592.8%6.8%0.33%
Jan 202693%6.6%0.33%
Feb 202691.6%8%0.4%
Mar 202691.3%8.2%0.49%
Apr 202691.6%8%0.4%
May 202691.5%8.1%0.4%
Jun 202691.5%8.1%0.4%
Jul 202689.8%9.6%0.59%
Aug 202691.1%8.4%0.49%
Sep 202691.5%8.1%0.4%

  1. 1.Grundfos

    91.5%

    Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  2. 2.DAB

    8.1%

    Held 2nd. 14.7K estimated branded searches, +18.3% vs prior month. Share -0.2 points.

  3. 3.Franklin

    0.4%

    Held 3rd. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between DAB and its closest rivals

Every comparison with DAB

How has branded search demand for DAB changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for DAB worldwide held steady, from 14.8K to 14.7K.
  • Across the 12 months ending September 2026, DAB’s estimated Share of Search among submersible pump brands worldwide increased from 6.8% to 8.1%.
  • Across the 12 months ending September 2026, DAB’s estimated Share of Search among submersible pump brands worldwide peaked at 9.6% in July 2026 and was lowest at 6.6% in January 2026.

How did search popularity change for submersible pump brands worldwide in September 2026?

  1. Estimated monthly branded searches for Franklin worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

  2. Estimated monthly branded searches for Grundfos worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

Where does DAB compete?

DAB is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Water pump brands4th of 55.7%Show ranking
Submersible pump brands2nd of 38.1%Shown above

How is DAB measured?

Brandwave collects information about searches that people make online using DAB’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • dab pump
  • dab submersible pump
  • dab water
  • dab water pump

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How the Brand Demand Index is measured

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