Franklin vs Grundfos:Which is searched more?
In September 2026, Grundfos had more branded searches than Franklin among submersible pump brands worldwide. Grundfos was estimated to have 165K branded searches compared to Franklin’s 720, and held a 91.5% Share of Search versus Franklin’s 0.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Franklin or Grundfos?
Compare the submersible pump brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Grundfos, Franklin. The figures are in the table below the chart.
View monthly share of search table
| Month | Grundfos | DAB | Franklin |
|---|---|---|---|
| Oct 2025 | 92.8% | 6.8% | 0.41% |
| Nov 2025 | 91.4% | 8.2% | 0.4% |
| Dec 2025 | 92.8% | 6.8% | 0.33% |
| Jan 2026 | 93% | 6.6% | 0.33% |
| Feb 2026 | 91.6% | 8% | 0.4% |
| Mar 2026 | 91.3% | 8.2% | 0.49% |
| Apr 2026 | 91.6% | 8% | 0.4% |
| May 2026 | 91.5% | 8.1% | 0.4% |
| Jun 2026 | 91.5% | 8.1% | 0.4% |
| Jul 2026 | 89.8% | 9.6% | 0.59% |
| Aug 2026 | 91.1% | 8.4% | 0.49% |
| Sep 2026 | 91.5% | 8.1% | 0.4% |
How has the Franklin and Grundfos comparison changed over the last 12 months?
3 findings
- Grundfos was ahead of Franklin in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Franklin’s estimated Share of Search among submersible pump brands worldwide moved from 0.41% to 0.4%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending September 2026, Grundfos’ estimated Share of Search among submersible pump brands worldwide moved from 92.8% to 91.5%, and its estimated monthly branded searches moved from 201K to 165K.
How did search popularity change for submersible pump brands worldwide in September 2026?
2 changes
Other head-to-heads among submersible pump brands
How each brand is measured
Brandwave collects information about searches that people make online using Franklin’s and Grundfos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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