How popular isFedEx in search?
In September 2026, there were an estimated 7.5M branded searches for FedEx worldwide which is down 18.2% over the last 12 months. FedEx holds 43.5% estimated Share of Search among customs brokers worldwide and is ranked 2nd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.
DHL53.1%
FedEx43.5%
Livingston1.4%
Triumph1.2%Expeditors0.53%
Flexport0.24%
Frontier<0.01%
Follow FedEx and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which customs brokers compete with FedEx?
Share of Search by month for DHL, FedEx. The figures are in the table below the chart.
View monthly share of search table
| Month | DHL | FedEx | Livingston | Triumph | Expeditors | Flexport | Frontier |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.2% | 43.8% | 1.2% | 1.2% | 0.43% | 0.19% | <0.01% |
| Nov 2025 | 53.4% | 43.9% | 0.97% | 1.2% | 0.36% | 0.19% | <0.01% |
| Dec 2025 | 53.9% | 44% | 0.8% | 0.97% | 0.29% | 0.13% | <0.01% |
| Jan 2026 | 53.3% | 43.9% | 0.97% | 1.2% | 0.43% | 0.19% | <0.01% |
| Feb 2026 | 53.3% | 43.6% | 1.2% | 1.2% | 0.53% | 0.24% | <0.01% |
| Mar 2026 | 53.3% | 43.9% | 0.97% | 1.2% | 0.43% | 0.19% | <0.01% |
| Apr 2026 | 53% | 43.4% | 1.4% | 1.4% | 0.52% | 0.23% | <0.01% |
| May 2026 | 53.1% | 43.5% | 1.4% | 1.2% | 0.53% | 0.24% | <0.01% |
| Jun 2026 | 53.1% | 43.5% | 1.4% | 1.2% | 0.53% | 0.24% | <0.01% |
| Jul 2026 | 53% | 43.4% | 1.7% | 1.2% | 0.52% | 0.23% | <0.01% |
| Aug 2026 | 53.1% | 43.5% | 1.4% | 1.2% | 0.53% | 0.24% | <0.01% |
| Sep 2026 | 53.1% | 43.5% | 1.4% | 1.2% | 0.53% | 0.24% | <0.01% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.1% | 9.1M | 0% | 0 points | |
| 2, held 2nd | 43.5% | 7.5M | 0% | 0 points | |
| 3, held 3rd | 1.4% | 246K | 0% | 0 points | |
| 4, held 4th | 1.2% | 201K | 0% | 0 points | |
| 5, held 5th | 0.53% | 90.5K | 0% | 0 points | |
| 6, held 6th | 0.24% | 40.5K | 0% | 0 points | |
| 7, held 7th | <0.01% | 30 | +50% | 0 points |
1.
53.1%
Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.
2.
FedEx43.5%
Held 2nd. 7.5M estimated branded searches, 0% vs prior month. Share 0 points.
1.4%
Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Triumph1.2%
Held 4th. 201K estimated branded searches, 0% vs prior month. Share 0 points.
0.53%
Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Flexport0.24%
Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
7.
Frontier<0.01%
Held 7th. 30 estimated branded searches, +50% vs prior month. Share 0 points.
Compare search popularity between FedEx and its closest rivals
How has branded search demand for FedEx changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for FedEx worldwide fell from 9.1M to 7.5M.
- Across the 12 months ending September 2026, FedEx’s estimated Share of Search among customs brokers worldwide held steady, from 43.8% to 43.5%.
How did search popularity change for customs brokers worldwide in September 2026?
4 changes
Estimated monthly branded searches for Frontier worldwide fell 25% over 12 measured months, from 40 to 30 in September 2026.
Estimated monthly branded searches for Triumph worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.
Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.
Where does FedEx compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Courier services | 3rd of 6 | 25.1% | Show ranking |
| Customs brokers | 2nd of 7 | 43.5% | Shown above |
| Freight and logistics companies | 2nd of 4 | 44.2% | Show ranking |
How is FedEx measured?
Brandwave collects information about searches that people make online using FedEx’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- fedex
Do you work for FedEx? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is FedEx your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.