FedEx vs Toll:Which is searched more?
In September 2026, FedEx had more branded searches than Toll among freight and logistics companies worldwide. FedEx was estimated to have 7.5M branded searches compared to Toll’s 246K, and held a 44.2% Share of Search versus Toll’s 1.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, FedEx or Toll?
Compare the freight and logistics companies people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for FedEx, Toll. The figures are in the table below the chart.
View monthly share of search table
| Month | DHL | FedEx | Toll | Big Chill |
|---|---|---|---|---|
| Oct 2025 | 53.9% | 44.4% | 1.5% | 0.24% |
| Nov 2025 | 53.9% | 44.4% | 1.5% | 0.24% |
| Dec 2025 | 54.3% | 44.3% | 1.2% | 0.2% |
| Jan 2026 | 53.7% | 44.2% | 1.8% | 0.24% |
| Feb 2026 | 54% | 44.2% | 1.5% | 0.29% |
| Mar 2026 | 54% | 44.5% | 1.2% | 0.29% |
| Apr 2026 | 54% | 44.2% | 1.5% | 0.29% |
| May 2026 | 54% | 44.2% | 1.5% | 0.36% |
| Jun 2026 | 54% | 44.2% | 1.5% | 0.29% |
| Jul 2026 | 54% | 44.2% | 1.5% | 0.29% |
| Aug 2026 | 54% | 44.2% | 1.5% | 0.29% |
| Sep 2026 | 54.1% | 44.2% | 1.5% | 0.24% |
How has the FedEx and Toll comparison changed over the last 12 months?
3 findings
- FedEx was ahead of Toll in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, FedEx’s estimated Share of Search among freight and logistics companies worldwide moved from 44.4% to 44.2%, and its estimated monthly branded searches moved from 9.1M to 7.5M.
- Across the 12 months ending September 2026, Toll’s estimated Share of Search among freight and logistics companies worldwide held steady at 1.5%, and its estimated monthly branded searches moved from 301K to 246K.
How did search popularity change for freight and logistics companies worldwide in September 2026?
2 changes
Other head-to-heads among freight and logistics companies
How each brand is measured
Brandwave collects information about searches that people make online using FedEx’s and Toll’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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