Brandwave

Freight and logistics companies:Which are searched most?

In September 2026, DHL was the most searched among freight and logistics companies worldwide, with an estimated 9.1M branded searches and 54.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DHL54.1%
  2. FedEx44.2%
  3. Toll1.5%
  4. Big Chill0.24%

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Share of SearchLeaderboard

Compare the freight and logistics companies people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among freight and logistics companies worldwide, by month

Share of Search by month for DHL, FedEx. The figures are in the table below the chart.

View monthly share of search table
MonthDHLFedExTollBig Chill
Oct 202553.9%44.4%1.5%0.24%
Nov 202553.9%44.4%1.5%0.24%
Dec 202554.3%44.3%1.2%0.2%
Jan 202653.7%44.2%1.8%0.24%
Feb 202654%44.2%1.5%0.29%
Mar 202654%44.5%1.2%0.29%
Apr 202654%44.2%1.5%0.29%
May 202654%44.2%1.5%0.36%
Jun 202654%44.2%1.5%0.29%
Jul 202654%44.2%1.5%0.29%
Aug 202654%44.2%1.5%0.29%
Sep 202654.1%44.2%1.5%0.24%

This month’s ranking, September 2026

  1. 1.DHL

    54.1%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.FedEx

    44.2%

    Held 2nd. 7.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Toll

    1.5%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Big Chill

    0.24%

    Held 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among freight and logistics companies worldwide?

In September 2026, DHL was the most searched among freight and logistics companies worldwide, with an estimated 9.1M branded searches and 54.1% estimated Share of Search within this set. FedEx is in 2nd place, 9.8 percentage points behind at 44.2% Share of Search.

Global freight and logistics companies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
DHL53.9% → 54.1%54.3%Dec 202553.7%Jan 20261st
FedEx44.4% → 44.2%44.5%Mar 202644.2%May 20262nd
Toll1.5%1.8%Jan 20261.2%Mar 20263rd
Big Chill0.24%0.36%May 20260.2%Dec 20254th

Each finding as a sentence

  • Across the 12 months ending September 2026, DHL, FedEx, Toll and Big Chill held steady: their estimated Share of Search among freight and logistics companies worldwide each moved less than 0.5 percentage points.

How did search popularity change for freight and logistics companies worldwide in September 2026?

  1. Estimated monthly branded searches for Toll worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

  2. Estimated monthly branded searches for Big Chill worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

  3. Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.

  4. Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

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