Brandwave

How popular isFedEx in search?

In September 2026, there were an estimated 7.5M branded searches for FedEx worldwide which is down 18.2% over the last 12 months. FedEx holds 44.2% estimated Share of Search among freight and logistics companies worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DHL54.1%
  2. FedEx44.2%
  3. Toll1.5%
  4. Big Chill0.24%
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Which freight and logistics companies compete with FedEx?

FedEx against freight and logistics companies worldwide, by month

Share of Search by month for DHL, FedEx. The figures are in the table below the chart.

View monthly share of search table
MonthDHLFedExTollBig Chill
Oct 202553.9%44.4%1.5%0.24%
Nov 202553.9%44.4%1.5%0.24%
Dec 202554.3%44.3%1.2%0.2%
Jan 202653.7%44.2%1.8%0.24%
Feb 202654%44.2%1.5%0.29%
Mar 202654%44.5%1.2%0.29%
Apr 202654%44.2%1.5%0.29%
May 202654%44.2%1.5%0.36%
Jun 202654%44.2%1.5%0.29%
Jul 202654%44.2%1.5%0.29%
Aug 202654%44.2%1.5%0.29%
Sep 202654.1%44.2%1.5%0.24%
  1. 1.DHL

    54.1%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.FedEx

    44.2%

    Held 2nd. 7.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Toll

    1.5%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Big Chill

    0.24%

    Held 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between FedEx and its closest rivals

How has branded search demand for FedEx changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for FedEx worldwide fell from 9.1M to 7.5M.
  • Across the 12 months ending September 2026, FedEx’s estimated Share of Search among freight and logistics companies worldwide held steady, from 44.4% to 44.2%.

How did search popularity change for freight and logistics companies worldwide in September 2026?

  1. Estimated monthly branded searches for Toll worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

  2. Estimated monthly branded searches for Big Chill worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

  3. Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.

  4. Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

Where does FedEx compete?

FedEx is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Courier services3rd of 625.1%Show ranking
Customs brokers2nd of 743.5%Show ranking
Freight and logistics companies2nd of 444.2%Shown above

How is FedEx measured?

Brandwave collects information about searches that people make online using FedEx’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fedex

Do you work for FedEx? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is FedEx your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.