Brandwave

Customs brokers:Which are searched most?

In September 2026, DHL was the most searched among customs brokers worldwide, with an estimated 9.1M branded searches and 53.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DHL53.1%
  2. FedEx43.5%
  3. Livingston1.4%
  4. Triumph1.2%
  5. Expeditors0.53%
  6. Flexport0.24%
  7. Frontier0.01%

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Share of SearchLeaderboard

Compare the customs broker people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among customs brokers worldwide, by month

Share of Search by month for DHL, FedEx. The figures are in the table below the chart.

View monthly share of search table
MonthDHLFedExLivingstonTriumphExpeditorsFlexportFrontier
Oct 202553.2%43.8%1.2%1.2%0.43%0.19%0.02%
Nov 202553.4%43.9%0.97%1.2%0.36%0.19%0.02%
Dec 202553.8%43.9%0.8%0.97%0.29%0.13%0.01%
Jan 202653.3%43.9%0.97%1.2%0.43%0.19%0.02%
Feb 202653.3%43.6%1.2%1.2%0.53%0.24%0.02%
Mar 202653.3%43.9%0.97%1.2%0.43%0.19%0.02%
Apr 202653%43.4%1.4%1.4%0.52%0.23%0.01%
May 202653.1%43.5%1.4%1.2%0.53%0.24%0.01%
Jun 202653.1%43.5%1.4%1.2%0.53%0.24%<0.01%
Jul 202653%43.4%1.7%1.2%0.52%0.23%0.01%
Aug 202653.1%43.5%1.4%1.2%0.53%0.24%0.01%
Sep 202653.1%43.5%1.4%1.2%0.53%0.24%0.01%

This month’s ranking, September 2026

  1. 1.DHL

    53.1%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.FedEx

    43.5%

    Held 2nd. 7.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Triumph

    1.2%

    Held 4th. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Expeditors

    0.53%

    Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Flexport

    0.24%

    Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Frontier

    0.01%

    Held 7th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among customs brokers worldwide?

In September 2026, DHL was the most searched among customs brokers worldwide, with an estimated 9.1M branded searches and 53.1% estimated Share of Search within this set. FedEx is in 2nd place, 9.7 percentage points behind at 43.5% Share of Search.

Global customs brokers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
DHL53.2% → 53.1%53.8%Dec 202553%Jul 20261st
FedEx43.8% → 43.5%43.9%Dec 202543.4%Jul 20262nd
Livingston1.2% → 1.4%1.7%Jul 20260.8%Dec 20253rd
Triumph1.2%1.4%Apr 20260.97%Dec 20254th
Expeditors0.43% → 0.53%0.53%Feb 20260.29%Dec 20255th
Flexport0.19% → 0.24%0.24%Feb 20260.13%Dec 20256th
Frontier0.02% → 0.01%0.02%Mar 2026<0.01%Jun 20267th

Each finding as a sentence

How did search popularity change for customs brokers worldwide in September 2026?

  1. Estimated monthly branded searches for Frontier worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.

  2. Estimated monthly branded searches for Triumph worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

  3. Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.

  4. Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

How the Brand Demand Index is measured

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