Brandwave

How popular isFrontier in search?

In September 2026, there were an estimated 2.6K branded searches for Frontier worldwide which is down 31.2% over the last 12 months. Frontier holds <0.01% estimated Share of Search among customs brokers worldwide and is ranked 7th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DHL53.1%
  2. FedEx43.5%
  3. Livingston1.4%
  4. Triumph1.2%
  5. Expeditors0.53%
  6. Flexport0.24%
  7. Frontier<0.01%
Frontier website (opens in a new tab)

Follow Frontier and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which customs brokers compete with Frontier?

Frontier against customs brokers worldwide, by month

Share of Search by month for DHL, FedEx, Frontier. The figures are in the table below the chart.

View monthly share of search table
MonthDHLFedExLivingstonTriumphExpeditorsFlexportFrontier
Oct 202553.2%43.8%1.2%1.2%0.43%0.19%<0.01%
Nov 202553.4%43.9%0.97%1.2%0.36%0.19%<0.01%
Dec 202553.9%44%0.8%0.97%0.29%0.13%<0.01%
Jan 202653.3%43.9%0.97%1.2%0.43%0.19%<0.01%
Feb 202653.3%43.6%1.2%1.2%0.53%0.24%<0.01%
Mar 202653.3%43.9%0.97%1.2%0.43%0.19%<0.01%
Apr 202653%43.4%1.4%1.4%0.52%0.23%<0.01%
May 202653.1%43.5%1.4%1.2%0.53%0.24%<0.01%
Jun 202653.1%43.5%1.4%1.2%0.53%0.24%<0.01%
Jul 202653%43.4%1.7%1.2%0.52%0.23%<0.01%
Aug 202653.1%43.5%1.4%1.2%0.53%0.24%<0.01%
Sep 202653.1%43.5%1.4%1.2%0.53%0.24%<0.01%

  1. 1.DHL

    53.1%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.FedEx

    43.5%

    Held 2nd. 7.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Livingston

    1.4%

    Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Triumph

    1.2%

    Held 4th. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Expeditors

    0.53%

    Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Flexport

    0.24%

    Held 6th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Frontier

    <0.01%

    Held 7th. 30 estimated branded searches, +50% vs prior month. Share 0 points.

Compare search popularity between Frontier and its closest rivals

Every comparison with Frontier

How has branded search demand for Frontier changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Frontier worldwide fell from 3.8K to 2.6K.
  • Across the 12 months ending September 2026, Frontier’s estimated Share of Search among customs brokers worldwide held steady at <0.01%.

How did search popularity change for customs brokers worldwide in September 2026?

  1. Estimated monthly branded searches for Frontier worldwide fell 25% over 12 measured months, from 40 to 30 in September 2026.

  2. Estimated monthly branded searches for Triumph worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

  3. Estimated monthly branded searches for FedEx worldwide fell 18.2% over 12 measured months, from 9.1M to 7.5M in September 2026.

  4. Estimated monthly branded searches for DHL worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

Where does Frontier compete?

Frontier is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Customs brokers7th of 7<0.01%Shown above
Disc harrow brands4th of 4<0.01%Show ranking
Herbs and spices3rd of 62.4%Show ranking

How is Frontier measured?

Brandwave collects information about searches that people make online using Frontier’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • frontier customs broker
  • frontier disc harrow
  • frontier spices

Do you work for Frontier? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Frontier your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free