Brandwave

Disc harrow brands:Which are searched most?

In September 2026, John Deere was the most searched among disc harrow brands worldwide, with an estimated 1M branded searches and 48.9% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. John Deere48.9%
  2. Mahindra32.9%
  3. Kubota18%
  4. Frontier0.12%

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Share of SearchLeaderboard

Compare the disc harrow brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among disc harrow brands worldwide, by month

Share of Search by month for John Deere, Mahindra, Kubota. The figures are in the table below the chart.

View monthly share of search table
MonthJohn DeereMahindraKubotaFrontier
Oct 202543.9%36.2%19.8%0.16%
Nov 202545.6%37.5%16.8%0.16%
Dec 202548.9%32.9%18%0.18%
Jan 202645.6%37.5%16.8%0.16%
Feb 202648.9%32.9%18%0.18%
Mar 202647%31.6%21.2%0.21%
Apr 202649.9%27.5%22.5%0.12%
May 202647%31.7%21.2%0.11%
Jun 202650%27.5%22.5%0.08%
Jul 202649%32.9%18%0.09%
Aug 202649%32.9%18%0.09%
Sep 202648.9%32.9%18%0.12%

This month’s ranking, September 2026

  1. 1.John Deere

    48.9%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Mahindra

    32.9%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Kubota

    18%

    Held 3rd. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Frontier

    0.12%

    Held 4th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among disc harrow brands worldwide?

In September 2026, John Deere was the most searched among disc harrow brands worldwide, with an estimated 1M branded searches and 48.9% estimated Share of Search within this set. Mahindra is in 2nd place, 16 percentage points behind at 32.9% Share of Search.

Global disc harrow brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
John Deere43.9% → 48.9%50%Jun 202643.9%Oct 20251st
Mahindra36.2% → 32.9%37.5%Nov 202527.5%Apr 20262nd
Kubota19.8% → 18%22.5%Jun 202616.8%Nov 20253rd
Frontier0.16% → 0.12%0.21%Mar 20260.08%Jun 20264th

Each finding as a sentence

  • Across the 12 months ending September 2026, John Deere’s estimated Share of Search among disc harrow brands worldwide increased from 43.9% to 48.9%.
  • Across the 12 months ending September 2026, Mahindra’s estimated Share of Search among disc harrow brands worldwide decreased from 36.2% to 32.9%.
  • Across the 12 months ending September 2026, Kubota’s estimated Share of Search among disc harrow brands worldwide decreased from 19.8% to 18%.
  • Across the 12 months ending September 2026, John Deere’s estimated Share of Search among disc harrow brands worldwide peaked at 50% in June 2026 and was lowest at 43.9% in October 2025.
  • Across the 12 months ending September 2026, Mahindra’s estimated Share of Search among disc harrow brands worldwide peaked at 37.5% in November 2025 and was lowest at 27.5% in April 2026.
  • Across the 12 months ending September 2026, Kubota’s estimated Share of Search among disc harrow brands worldwide peaked at 22.5% in June 2026 and was lowest at 16.8% in November 2025.
  • Across the 12 months ending September 2026, Frontier held steady: its estimated Share of Search among disc harrow brands worldwide moved less than 0.5 percentage points.

How did search popularity change for disc harrow brands worldwide in September 2026?

  1. Estimated monthly branded searches for Frontier worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.

  2. Estimated monthly branded searches for Mahindra worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  3. Estimated monthly branded searches for Kubota worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

How the Brand Demand Index is measured

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