Brandwave

How popular isFrontier in search?

In September 2026, there were an estimated 2.6K branded searches for Frontier worldwide which is down 31.2% over the last 12 months. Frontier holds <0.01% estimated Share of Search among disc harrow brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. John Deere49%
  2. Mahindra33%
  3. Kubota18%
  4. Frontier<0.01%
Frontier website (opens in a new tab)

Follow Frontier and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which disc harrow brands compete with Frontier?

Frontier against disc harrow brands worldwide, by month

Share of Search by month for John Deere, Mahindra, Kubota, Frontier. The figures are in the table below the chart.

View monthly share of search table
MonthJohn DeereMahindraKubotaFrontier
Oct 202544%36.2%19.8%<0.01%
Nov 202545.6%37.6%16.8%<0.01%
Dec 202549%33%18%<0.01%
Jan 202645.6%37.6%16.8%<0.01%
Feb 202649%33%18%<0.01%
Mar 202647.1%31.7%21.2%<0.01%
Apr 202650%27.5%22.5%<0.01%
May 202647.1%31.7%21.2%<0.01%
Jun 202650%27.5%22.5%<0.01%
Jul 202649%33%18%<0.01%
Aug 202649%33%18%<0.01%
Sep 202649%33%18%<0.01%

  1. 1.John Deere

    49%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Mahindra

    33%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Kubota

    18%

    Held 3rd. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Frontier

    <0.01%

    Held 4th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Frontier and its closest rivals

Every comparison with Frontier

How has branded search demand for Frontier changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Frontier worldwide fell from 3.8K to 2.6K.
  • Across the 12 months ending September 2026, Frontier’s estimated Share of Search among disc harrow brands worldwide held steady at <0.01%.

How did search popularity change for disc harrow brands worldwide in September 2026?

  1. Estimated monthly branded searches for Frontier worldwide rose 21.4% over 12 measured months, from 140 to 170 in September 2026.

  2. Estimated monthly branded searches for Mahindra worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  3. Estimated monthly branded searches for Kubota worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

Where does Frontier compete?

Frontier is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Customs brokers7th of 7<0.01%Show ranking
Disc harrow brands4th of 4<0.01%Shown above
Herbs and spices3rd of 62.4%Show ranking

How is Frontier measured?

Brandwave collects information about searches that people make online using Frontier’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • frontier customs broker
  • frontier disc harrow
  • frontier spices

Do you work for Frontier? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Frontier your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free