Brandwave

How popular isESAB in search?

In September 2026, there were an estimated 8.1K branded searches for ESAB worldwide which held steady over the last 12 months. ESAB holds 11.9% estimated Share of Search among welding hood brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Miller48.5%
  2. Antra39.7%
  3. ESAB11.9%
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Which welding hood brands compete with ESAB?

ESAB against welding hood brands worldwide, by month

Share of Search by month for Miller, Antra, ESAB. The figures are in the table below the chart.

View monthly share of search table
MonthMillerAntraESAB
Oct 202562%27.8%10.2%
Nov 202557.2%31.4%11.4%
Dec 202557.2%31.4%11.4%
Jan 202655.8%30.6%13.6%
Feb 202655.8%30.6%13.6%
Mar 202655.8%30.6%13.6%
Apr 202655.8%30.6%13.6%
May 202652.2%35%12.8%
Jun 202653.5%35.9%10.7%
Jul 202649.6%40.6%9.9%
Aug 202648.5%39.7%11.9%
Sep 202648.5%39.7%11.9%

  1. 1.Miller

    48.5%

    Held 1st. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Antra

    39.7%

    Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.ESAB

    11.9%

    Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between ESAB and its closest rivals

Every comparison with ESAB

How has branded search demand for ESAB changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ESAB worldwide held steady at 8.1K.
  • Across the 12 months ending September 2026, ESAB’s estimated Share of Search among welding hood brands worldwide increased from 10.2% to 11.9%.
  • Across the 12 months ending September 2026, ESAB’s estimated Share of Search among welding hood brands worldwide peaked at 13.6% in January 2026 and was lowest at 9.9% in July 2026.

How did search popularity change for welding hood brands worldwide in September 2026?

  1. Estimated monthly branded searches for Antra worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

  2. Estimated monthly branded searches for Miller worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

Where does ESAB compete?

ESAB is ranked in 11 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Welding cart brands6th of 61.2%Show ranking
MIG welder brands5th of 71.4%Show ranking
Stick welder brands5th of 51.4%Show ranking
Plasma cutter brands4th of 41.4%Show ranking
Welding machines5th of 61.9%Show ranking
Welding helmet brands6th of 62%Show ranking
TIG brands4th of 52.2%Show ranking
Welding equipment brands4th of 62.3%Show ranking
Auto darkening helmet brands3rd of 43.3%Show ranking
Welding glove brands5th of 64.2%Show ranking
Welding hood brands3rd of 311.9%Shown above

How is ESAB measured?

Brandwave collects information about searches that people make online using ESAB’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • esab welders

Do you work for ESAB? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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